Housed in the historic Wiltsie & Crump building—originally erected in 1886 to serve as Pittsford's general store—The Soho Salon's warmly lit interior is home to a collective of former salon owners, veteran colorists, and seasoned stylists. The cosmetic doyens flock to the salon for a chance to work with owner Chas Inzinna, the aesthetic engineer who designed the Hair Color Formula Encyclopedia—an essential reference for colorists on how to create more than 70,000 hues. Inside, bright-red mirrors punctuate lush, cream-curtained walls and couches. Golden lamps dangle above the freestanding chairs, where stylists, such as 15-year veteran Orlando de Nobrega, cut, color, and style coifs into busts of Wile E. Coyote.