Fitness 19's founders launched their first family-oriented gyms in 2003, hoping to splash the exercising experience with local flavor and familiarity. Life Fitness cardio machines—including treadmills and ellipticals—unite with strength-training machines and free weights to help members to build leaner physiques as certified personal trainers patrol the deep-red-carpeted workout area. The expert staff can also guide clients through yoga, martial arts, and weight loss–centric personal-training sessions. Every location also hosts a kids' room, where youngsters can craft macaroni kettlebells under the supervision of a full-time staff member.