The staffers at The Pretty Kitty perform thorough yet gentle Brazilian-waxing treatments in 10–15 minutes. The speedy time is the result of a proprietary technique developed by owner and aesthetician Tricia Hetherington, who claims that her technique causes very little pain. Every staffer carefully preps the skin and uses a soft, sensitive wax; for hesitant clients, topical anesthetic is available for purchase. The company adheres to strict cleanliness standards, which include never double-dipping sticks. The speedy technique and the feminine, boutique atmosphere have helped the waxing bar expand to 10 locations across three states and two galaxies.