At Hollywood Tans, tanning experts darken skin and bronze dermises with state-of-the-art UV beds and UV-free spray-tan booths. Using a technique called tanetics, staffers help patrons optimize their tans by evaluating skin tone, sun sensitivity, and tanning goals before compiling the information into a recommended tanning regimen. A trio of upright booths recolors bodies in 8-, 10-, or 11-minute intervals, while UV-free tans use a mixture of DHA, bronzers, and moisture to darken skin with even, custom tans that last for five to seven days, much like the sincerest hugs.