Koko FitClub’s innovative technology imparts the benefits of a personal trainer without any of the drawbacks, such as scheduling conflicts, steep prices, and handshake obligations. Digital keys help patrons to unlock their custom training plans, which are displayed on a fleet of cardio and strength-training machinery. First, clients elect one of Koko’s exercise tracks—including weight loss, pain relief, and muscle building—so computers can design personalized routines based on individual goals, measurements, and starting fitness levels.

Plans transfer from the computer to a Koko Key, which, like a USB drive or a desktop wallpaper of a guard dog, safeguards digital documents. The key fits into each of Koko FitClub’s cardio and strength-training machines, which display the number of reps or intensity of intervals needed and how to tweak any off-kilter techniques. Each 30-minute workout presents a fresh routine to keep minds engaged while clients blast through traditional exercise plateaus. It's innovations such as these that recently lead to Koko FitClub being named "Best of 2013" by the Las Vegas Review-Journal.