After producing a children's educational video about local produce and healthy eating called Earth to Table, ChefShop founders Tim Mar and Mauny Kaseberg capitalized on their passion for locally sourced fare in 1998 with an extensive online database of artisan farmers and food experts. Today, ChefShop connects shoppers with top-shelf ingredients and produce, from free-range turkeys to fruit from central Washington or Parmigiano-Reggiano cheese from Italy. Before stocking them on their virtual shelves, the ChefShop team ensures each item is raised and developed using time-honored techniques and is run through a gauntlet of quality-assurance taste tests, meetings with farmers, and food fights with the preeminent experts in food fights: middle-school rebels.
Clients peruse the ever-updated inventory for goodies such as sustainable line-caught seafood, decades-aged balsamic vinegar, or rare Sardinian bottarga, filling their kitchen repertoire with handy recipes along with the top-shelf ingredients. Aspiring cooks master a range of cooking styles under professional chefs in ChefShop's cooking classes, ranging from the creation of rich Italian pastas to fashioning delectable small plates and tapas.