Groublogpon – The Serious Blog of Groupon

CHICAGO — Since its launch in November 2008, Groupon has successfully harnessed the collective buying power of millions of subscribers to offer unbeatable local deals. Now, in a surprising inversion of their model, they will shepherd the individual buying power of the elite few. Presenting Groupöupon, an invitation-only, private sales site offering designer apparel and accessories to the consumer elite. “We’ve always loved private sale sites, but felt that they weren’t delivering pure luxury,” says Groupon founder Andrew Mason. “By virtually eliminating utility from our products and selling them at increased prices, we have achieved the theoretical maximum in extravagance.” read more »