Hot yoga, like hot chocolate, warms the body, relaxes the mind, and spices up a lunch break. Squeeze in some indulgence with today's Groupon: for $39, you get 20 hot yoga classes at Power Yoga Chicago (a $260 value), with locations on West Armitage Avenue and North Lincoln Avenue. This Groupon is valid for new students only.
Power Yoga Chicago's pupils work to build strong and lean bodies during a sequence of challenging Vinyasa-style workouts in a studio space heated to 80 or 90 degrees. Instructors weave individual poses, or asanas, into a free-flowing tapestry of progressions, ensuring students move safely from one pose to the next with controlled movements that bolster balance and shape muscles. The studio's elevated temperatures give students an extra endurance test during sessions, and encourage sweat to purge toxins and wood chips disguised as freckles. Students of all skill levels may attend any of the studio's sessions, where they can modify poses to suit their abilities and strive to emerge from class limber, challenged, and clear-headed.
Guests can stretch through downward-facing dog at Power Yoga's Armitage studio in the center of Lincoln Park or at its new Lakeview location on Lincoln Avenue, which features 1,800 square feet of high ceilings and exposed brick that test distractible minds with their eye-tempting loveliness. Mat rental at all classes is available for $2, and a kennel to keep frisky spirit animals out of the practice space during class is complimentary.
Though Power Yoga Chicago offers a new-student discount for a month of yoga, this Groupon offers 20 individual classes, and represents the most flexible deal available.
Groupon Says
The Groupon Guide to: Advertising Soup
In this economy, soup isn’t going to sell itself. Only the perfect commercial is going to get those cans flying off the shelves. But what are the elements of a good soup ad?
The setting can make someone immediately yearn for a bowl of the hot stuff. Good settings include:
• A wealthy person’s farmhouse glowing warmly in a snowy wooded area (farmhouse should show no signs of actual farming)
• A small but cozy shack standing on a craggy cliff over a violent sea
• A bread factory
The main character is the viewer’s connection to the soup. It should be:
• A loving yet endearingly inept dad. He is in decent shape, not too handsome, and wearing a sweater and/or tucked-in collared shirt.
• A Victorian sailor’s wife. She is pale and beautiful, yet jagged. It has been a hard life.
• A bunch of working-class bread-factory guys who are hungry but tired of all this dry bread.
The story of the ad then whips the potential customers into a soup-eating frenzy by depicting:
• The dad’s son playing in the snow. The dad wants his son to love him but he cannot prepare a meal on his own. He makes the son soup, and the two bond over a game of checkers in front of a fireplace. Mom does not interfere.
• The wife gazes longingly at the sea during a windy, daytime rainstorm. She misses her husband’s warm, hearty arms but finds solace in a thick chowder that possesses those same qualities. Just as she finishes her bowl the husband kicks down the door. He has returned from his voyage and he has brought her many exotic hats.
• The bread-factory guys make some soup and have a crazy party wherein they dip the dry crusty breads into the steaming bowls with much joviality and merrymaking. What a day they’ve had.
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