$15 for Social Media Preview Day at Chicago Auto Show ($25 Value)

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In a Nutshell

Exclusive social media preview of the nation’s largest auto show. Participate in informational roundtables with industry insiders.

The Fine Print

Expires Feb 8th, 2013. Limit 1 per person, may buy 9 additional as gifts. Valid for one-time use only. Not valid for public show. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

At an auto show, car enthusiasts can see a lot of different vehicles without spending a calendar year stowing away on a tow truck. Show yourself with this Groupon.

$15 for a Ticket to the Social Media Preview Day ($25 Value)

On Friday, February 8, from 8 a.m. to 3 p.m., ticketholders can join members of the traditional and social media to get an advance look at the Chicago Auto Show’s one million square feet of automotive innovation. Because the preview is not open to the general public, it provides the opportunity to browse the show’s nearly 1,000 concept and production vehicles amidst a relatively small crowd. Apart from perusing the vehicles themselves, the social media preview gives guests an insider’s look at the industry. In the past, automakers have used the event to unveil new products and packages, and this year, a trio of roundtable discussions will bring members of the automotive media together with industry representatives to discuss a range of topics. Among the discussions, Edmunds.com senior editor Bill Visnic will lead a session entitled “The Autonomous Car: How Do We Get There From Here,” Autoweek associate publisher Dutch Mandel will lead a conversation about the automotive press, and Cars.com senior editor Dave Thomas will present a discussion on how mobile devices are changing the way we shop for cars.

Chicago Auto Show

As they step through the doors at McCormick Place, what do Chicago Auto Show visitors notice before anything else? Perhaps it’s the sheer size of the event, a sprawling one million square feet that makes it the nation’s largest auto show. Or, perhaps, it’s the show’s stars: hundreds of vehicles sparkling beneath the more than five miles of truss lighting that snakes along the ceiling.

In 1901, a similar scene unfolded during the first iteration of the Chicago Auto Show, albeit on a far smaller scale. There, a wooden indoor track looped around the exhibition hall, demonstrating for onlookers just how safe the new machines were to operate and pet adoringly. Today, though, at the show’s 106th installment, attendees can do a whole lot more than stand on the sidelines. They climb into simulators, cruise around indoor and outdoor tracks, and even bump along an indoor off-roading course, infusing the show’s once static displays with constant movement and an endless buzz.

Amidst all the pedal pressing, button pushing, and, of course, shopping, this year’s show takes attendees into the future with special exhibits, highlighted by a showcase of the newest Ford Mustang in celebration of its 50th anniversary. Guests can also explore how today’s rides connect with technology and personal devices, such as tablets and phones. Throughout the show, appearances from celebrities and star athletes keep cameras flashing at a steady pace, and prizes and giveaways provide show-goers and smart phone users with chances to go home with more than just autographs from their favorite cars.