Father-and-son duo Captains Lance and Harry Julian founded Pure Florida in 2009 to introduce landlubbers to the pristine waterways that surround Naples. No strangers to the waters, the Julians draw on five generations of maritime business and 25 years of maritime tourism experience to make their tours as fun and informative as possible. Together they introduce tourists to picturesque views of dolphins, bald eagles, and nature’s cutest cow, the manatee, with cruises, or they facilitate individual exploring with Jet Ski and boat rentals. They even take their boats out on regular deep-sea or bay fishing trips and private charters for the serious angler.