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$449 for a Men's One match making date from EmLovz ($999 Value)

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$999 55% $550
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In a Nutshell

The matchmaker can offer advice on how to make a more captivating online profile

The Fine Print

Expires 90 days after purchase. Valid only within 50 miles of zip code 94123. Consultation required; non-candidates and other refund requests will be honored before service provided. Appointment required. Limit 1 per person, may buy 2 additional as gifts. Limit 1 per visit. All goods or services must be used by the same person. Men only since Women are free to sign up. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

Just like odorless, toxic gas, your soulmate could be anywhere. Breathe in romance with this Groupon.

The Deal

  • $449 for a standard package for men with a profile consultation, a date, and continuing recommendations of women ($999 value)<p>

The Science of First Impressions: What’s It to You?

When meeting someone new, it only takes your brain a few seconds to construct a first impression. Read on to learn what happens during that brief but crucial moment.

First impressions are immediate and instinctual—a gut reaction that tells us whom to trust and whom to send down the trapdoor under their feet. But as the brain shows, when we meet someone for the first time, we assign value to that person based on our own preferences and experiences, making for a unique, intimate connection that might explain the eternal mystery of "love at first sight."

As it happens in the brain, formulating a first impression is a joint effort carried out by the amygdala and posterior cingulate cortex. The amygdala receives and processes information from all the senses, and the posterior cingulate cortex houses autobiographical memory, regulating how we act based on what think of ourselves and how we fit into the world. Together, the regions read sensory information and filter it through our own subjective lens.

Does Confidence Matter?

In social terms, the science of first impressions is less clear. Popular opinion holds that confidence is the most important way to give off a good impression. But as Amy Cuddy, a social psychologist at Harvard Business School, told Wired, the two things we evaluate first are trustworthiness and competence. In other words, coming across as honest and capable is far more important than simply exuding confidence—which is why, for instance, letting others speak first tends to work better than steamrollering a conversation.

Either way, the importance of a first impression can't be understated. As relationships develop, we seek out information—what a person says, does, and wears—to revise our initial opinion, but in fact, we often gloss over evidence that could overturn that all-important first impression. This phenomenon, called confirmation bias, is what inspires the old saying: you never get a second chance to make a first impression.


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