The Issue: Expanded Campus with Limited Parking
Old Town School of Folk Music recently expanded with a new building for music and dance in Lincoln Square, where it is one of the largest local employers and public attractions. The additional space has attracted 50% more attendees in an area with limited parking options and high pedestrian traffic. High-quality bicycle racks can convince people who would otherwise drive to ride, promoting green practices and reducing the impact on local traffic and parking.
The Campaign: Installing Bike Racks
If this Grassroots campaign raises $600, then Old Town School of Folk Music can pay for one bike rack for its students, teachers, visitors, and neighbors. Each additional $600 raised will fund another bike rack; Old Town School has provided eight racks.
Winner of the 2010 Bike to Work Week initiative for nonprofits with fewer than 500 employees, Old Town School supports alternative methods of transportation and green business practices. Its new facility earned LEED Gold certification for its sustainable construction and operations. The school's new bicycle racks will be made of 95% recycled content and be fully recyclable. Each rack supports two bicycles, and can be easily configured for placement on busy sidewalks, leaving the area clean and pedestrian friendly.
You can follow the progress of this and other Grassroots campaigns at the Groupon Grassroots website.
Old Town School of Folk Music
Originally founded in 1957, Old Town School of Folk Music teaches and facilitates performances of arts rooted in the traditions of diverse American and global communities. More than 700 accredited music, dance, theater, and visual-arts courses expand the cultural horizons of students of all ages and abilities, and more than 300 concerts and events reach more than 200,000 audience members every year.
Founder Frank Hamilton hoped that through his nonprofit academy "teacher and student would be partners in learning." Today, the school continues that tradition, fostering supportive learning environments that draw from an accessible education model. The school also presents performances by internationally known touring artists and Chicago's local artists—as well as its own staff and students—nearly every weekend, with free world-music concerts on Wednesday nights. Old Town School operates three facilities in Lincoln Park and Lincoln Square, including one 425-seat and two 150-seat concert halls, 64 classrooms, two music stores, a café, and a resource center.