The Issue: First Impressions at Job Interviews
When a candidate walks into a job interview, the first impression certainly counts. “Our brains decide whether a person is attractive and trustworthy within a tenth of a second,” according to research by Princeton University psychologists. To help ensure that an employer gets the best possible first impression, job seekers must dress appropriately, which often requires a business suit or similar professional attire that can be difficult to afford when unemployed.
The Campaign: Donating Suits to Graduates or Veterans
If 30 people donate $6 to this Grassroots campaign, then Save-A-Suit can purchase and distribute 15 suits to male and female college graduates and veterans in need of financial assistance. On average, business suits cost $300 or more. Along with providing unemployed veterans and college graduates with a suit or similar professional outfit, Save-A-Suit provides guidance in their search through career-specific job listings. Additional donations will go toward distributing more business suits.
During a job interview with a recent college graduate in 2010, business professional Scott Sokolowski decided to ask an easy question: “Why aren’t you wearing a suit today?” When the candidate replied honestly, saying simply, “I can’t afford one,” Sokolowski was inspired to help. He established Save-A-Suit, a nonprofit organization dedicated to one simple goal: helping young talent acquire appropriate, professional business attire for job interviews. Though these efforts are typically geared toward recent male and female college graduates who are often in their early 20s, Save-A-Suit also works with veterans of all ages to help them arrive at interviews dressed professionally.
See how Groupon helps you discover local causes and lend a helping hand at the Groupon Grassroots blog.