Cut and Color Packages at The Beauty Palace (Up to 54% Off). Three Options Available.

West Revere

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Limited quantity available

The shape of your face can determine what hairstyle is right for you or what vegetable you're cast as in a school play. Cultivate a new look with this Groupon.

Choose from Three Options

  • $29 for a haircut, wash, style, and deep-conditioning treatment ($60 value)
  • $49 for a haircut, wash, style, deep-conditioning treatment, and single-process color ($105 value)
  • $69 for a haircut, wash, style, deep-conditioning treatment, and partial highlights ($150 value)

Your hair’s sure to feel silkier once your stylist conditions it—learn why with Groupon’s close-up look at conditioner.

Hair Conditioner: Ticket to a Molecular Makeover

Although human hair may look smooth, each strand's outer layer—the cuticle—is actually quite rough. Under dry conditions, the tiny scales that cover its surface become raised and brittle, causing hairs to tangle and lose their shine. Conditioner aims to correct this problem by bonding a particular class of molecules, called cationic surfactants, to the cuticle. This is possible because keratin, the protein that makes up most of the hair shaft, bristles with negative ions, which attract the positively charged surfactants, coating each thread in a thin film that weighs it down and reduces frizz. (The negative charge of keratin is also what causes static whenever positive ions are stripped from the hair—the static that makes it possible to stick a balloon to the wall or to power a miner's headlamp.)

The other ingredients in conditioner don't always need ions to do their jobs well. Humectants suck in water from the surrounding air, thereby moisturizing the hair, and oils simply penetrate the cuticle. Glossers coat the hair with light-reflecting polymers, increasing shine, whereas other ingredients raise the acidity level of the conditioner, which helps protect the hair's protein structure.


Tips from Groupon Customers

  • “Aura was fantastic!”


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    West Revere

    495 Revere Street

    Revere, Massachusetts 02151

    781-485-9610

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In a Nutshell

Expert stylists trim and wash hair before smoothing strands with deep-conditioning and brightening locks with optional color or highlights

The Fine Print

Expires 120 days after purchase. Limit 1 per person. Limit 1 per visit. Valid only for option purchased. Appointment required. 24-hr cancellation notice required. All services must be used by the same person. Must use promotional value in one visit. Additional fee for extra long or thick hair. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

Upkeep essentials, such as electric toothbrushes and laser hair removal