$12 for $25 Worth of Gourmet Italian Groceries and Wine at Viviano & Sons

The Hill

98% of 670 customers

Give as a Gift
Over 1,000 bought
Limited quantity available

In a Nutshell

Celebrated establishment crafts its own specialty Italian items and stocks trusted brands of pasta, sauces, olive oils, and fine wines

The Fine Print

Expires Feb 27th, 2013. Limit 1 per person, may buy 1 additional as gift. Limit 1 per visit. Valid in-store only. Not valid for gift card purchases. Not valid for prepared foods. Must use promotional value in 1 visit. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.

A grocery store is like a carnival midway--it offers shelves and shelves of goodies guarded by employees who hope you don't knock down any stacks of bottles. Step right up to this Groupon.

$12 for $25 Worth of Gourmet Italian Groceries and Wine

The family-operated grocery store stocks its own spaghetti sauce with meat ($4.99), as well as aged asiago cheese ($7.99/lb), Villa Rocca montepulciano 2010 wine ($7.99), and fig preserves ($3.99).

Viviano & Sons

John Viviano Sr. knew an opportunity when he saw one. His humble factory income could barely support one person, let alone his growing family, so the young Italian immigrant was inspired to open his own business. What began as a bleach-selling outfit headquartered in his bathtub quickly expanded to include a small storefront populated with gourmet Italian foods. By 1949 John needed even more elbowroom, so he moved his enterprise to its current location on the Hill and began wearing shirts with giant sleeves.

Retro album covers and movie posters overlook shelf after shelf of specialty sauces, olive oils, and pastas. The aroma of fresh cheeses, deli meats, and prepared foods flits through the air, further adding to the store’s old-world feel. In addition to providing stellar ingredients to local customers and buyers throughout the country, the family also shares and sells some of their own favorite recipes, including Mama’s tomato sauces, italian meatballs, and fool-proof risotto.

J. Viviano & Sons

John Viviano Sr. knew an opportunity when he saw one. His humble factory income could barely support one person, let alone his growing family, so the young Italian immigrant was inspired to open his own business. What began as a bleach-selling outfit headquartered in his bathtub quickly expanded to include a small storefront populated with gourmet Italian foods. By 1949 John needed even more elbowroom, so he moved his enterprise to its current location on the Hill and began wearing shirts with giant sleeves.

Retro album covers and movie posters overlook shelf after shelf of specialty sauces, olive oils, and pastas. The aroma of fresh cheeses, deli meats, and prepared foods flits through the air, further adding to the store’s old-world feel. In addition to providing stellar ingredients to local customers and buyers throughout the country, the family also shares and sells some of their own favorite recipes, including Mama’s tomato sauces, italian meatballs, and fool-proof risotto.


Reviews

You will be amazed at the variety of ingredients to help you create a truly authentic Italian meal...The staff is always friendly and helpful.

Steven B., Yelp, 6/24/11

in a town where there's pasta boiling on every corner, this place has a look, feel and smell like it could be on a backstreet in Rome.

Tom J., Yelp, 1/19/12

Tips

  • “Best to show up hungry since they have so many Italian items that should enable you to make a savory treats and meals... and you won't be disappointed!”

  • “nice little treasure on the St Louis Hill - always find wonderful things there.”

  • “Great selection....reasonable prices.”

  1. A

    The Hill

    5139 Shaw Ave.

    St. Louis, Missouri 63110

    314-771-5476

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Culinary tools and activities, from cooking demos to kitchen appliances
Sniff, swirl, and sip the heady juices of the noble grape