Inside a quaint English Tudor–style building surrounded by blooming flowers, spa owners Mirka Figueroa and Samuel Figueroa, MD, help beautify clients from head to toe with a slate of treatments. Mirka, a medical aesthetician, enhances skin with dermatological services such as microdermabrasions, photofacials, and peels. Her husband, Dr. Samuel, uses his medical expertise to supervise weight-management programs and erase the hatch marks left by Father Time with injections of Botox and other fillers. To create a one-stop beauty haven, they also enlist an expert staff of hairstylists, nail techs, and makeup artists.
As they enter the training circuit at Curves, female guests come face-to-face with the smiles of other women. And just as points on a circle share a common distance from the circle's center, workout participants share the experiences of those nearby by trading stations throughout the 30-minute training session. Thirty seconds is spent on a piece of strength-training equipment built for feminine frames and designed to work two opposing muscle groups with a single movement. Exercisers then move on to a recovery station, where they run, jog, or dance to maintain heart rates and keep platforms in place during momentary losses of gravity.
When asked about their teaching qualifications, the instructors at Finney's HIT Squad—including Jesse Finney himself—all point to their win records. All of them have a competitive fighting history in their chosen disciplines, and several have earned championships or black belts. As full-time employees of the gyms, they school guests on MMA, kickboxing, boxing, Brazilian jujitsu, and wrestling. They also access their inside knowledge of the industry for fighter-development programs, which strive to transform beginners into professional combatants without stuffing them into hollowed-out punching-bag cocoons for 5 years. For amateurs and experts alike, they assert that "you fight how you train," and aim to simulate official rounds inside their onsite cages, boxing rings, and matted arenas. In 2011, their professional chops helped Finney's HIT Squad take the title of Best MMA Gym in the Riverfront Times Best of St Louis feature.
Despite their investment in competitions, however, the staffers view the two gyms as all-inclusive spaces. Whether they are instilling confidence in children through kids' jujitsu, orienting a new member to the fitness equipment, or leading a women-only martial-arts class, they mentor students of all backgrounds.
With machines set up in rows to encourage competition, many ordinary gyms cater to men's bodies and psychology, right down to the urinals that were "accidentally" installed in the women's locker room. At Curves, you'll move around a circuit of hydraulic resistance machines that have been designed to work with women's bodies and promote weight loss, protect against osteoporosis, and deal with arthritis. Instead of fiddling with weight stacks and losing your momentum, the hydraulic machines use your body weight and fitness level to create resistance that matches your abilities, decreasing the risk of soreness or injury. Because traditional lift-and-lower motions create bulky muscles, each machine uses push-and-pull motions to create toned, lean muscles perfect for crushing a grapefruit without looking like you can.