Owner and founder Jackie Dark, a longtime eyelash-extension customer, wanted to introduce others to the beauty service that shortened her daily routine. She and her staff of 14 certified aestheticians and cosmetologists at Lovely Lashes dedicate the practice solely to enhancing eyes. Their narrowed focus has helped them fine-tune their expertise. With synthetic or mink lashes in varying sizes, lengths, and styles, they add volume to guests' eyes, making them look alert and fresh during all hours without using mascara or gluing butterflies to their eyelids. Aestheticians can also safely remove these lash extensions or perm guests’ natural lashes to add lasting curl. When the techs aren’t busy tinting and waxing brow lines, they’re hosting training programs for budding technicians as well as private birthday, bachelorette, and girls'-night-out parties. They also remove unwanted hair through the sugaring of the face, legs, arms, and underarms. Facials help smoothen the skin, and airbrush spray tans darken epidermises for beach season and "World's Largest Bowling Trophy" competitions.