A wildly successful alternative to traditional day spas—its more than 300 locations blanket 36 states and half a dozen countries—Planet Beach is a futuristic relaxation station where state-of-the-art machines administer all the spa and tanning services. These friendly automatons sometimes replace familiar treatments, as in the Luminous facial, a light-based service that delivers blemish-busting results similar to those of a conventional facial. But other equipment maps out new spa territory entirely: the Hydro-Derma Fusion chamber moisturizes the whole body with nutrient-rich steam in order to offset the effects of a dry climate or a rear-end collision with a salt truck. Other machines whiten teeth, spray-tan skin, and massage muscles.
Planet Beach operates on a gym-style membership system, meaning that members purchase packages or pay flat monthly rates. As members spend more time at the spa, they get to know the helpful assistants who are always on hand to demonstrate how to use the equipment without activating its ability to cry.
Sometimes it takes a rude awakening for people to change their habits. For BeYoutifully Bronzed’s owner, it took her mother’s diagnosis of skin cancer to quit using tanning booths. Even with the scare, the habitual beach-goer and pool lounger at first found herself still under the dangerous rays of the sun, attempting to darken her still-healthy skin. The story is a familiar one. Though skin cancer is one of the most common forms of cancer in the United States, many Americans still tan due to a desire to have that sun-kissed glow.
Luckily, BeYoutifully Bronzed found a solution. The business, which is located within The Skin Institute, helps clients to stay bronzed year-round with UV-free airbrush tanning performed in-store or brought to the home to prep cheerleaders for competition or prevent brides from blending in with their dresses.
Staff Size: 1 person
Most popular service: Spray tanning
Brands Used: Kahuna Bay, Norvell organic solutions
Pro Tip: My business is mobile. No driving, no waiting, no stress. One tip: exfoliate before the service to make the tan last longer.
Sun Tan City?s trained tanning consultants help clients get bronzed via UV-free tanning booths and ergonomic tanning beds. Guests can touch up an existing tan, purchase a multivisit package to get a discounted rate, or become a member to take advantage of the salon?s 100% guarantee.