A Zoom! whitening treatment is designed for safe, immediate shade-shifting results of an average of eight shades. This quick, pain-free process takes less than an hour and involves the application of a scientifically formulated gel that activates under a specially designed Zoom! light. Feel free to kick back and relax as the activated gel makes its way into mouth bones, targeting discolorations and transforming smiles from sparkling to most sparklingist. After the quick treatment, patients are fully armed with instant brightness that can last for years to come.