On a trip to Chicago from his native Italy, young Mario Tricoci changed his life forever. The fledgling hairdresser stopped in at a prestigious salon, where he impressed the owner with his impeccable display of skill and landed himself a job. The next six decades brought strings of industry awards and the opening of his very own salon, which soon exploded into 26 locations in four states. With his styling prowess proven both to the industry and to the clients he encountered each day, the coiffeur decided to share his gift with others. In 2004, he established Tricoci University to foster a new generation of cosmetologists and spa technicians trained to thrive in the luxury-spa industry.
Throughout the Midwest, Tricoci protégés study a rigorous curriculum in high-end salon and spa surroundings to learn how to create beautiful hairdos, choose skin-flattering cosmetics, and beautify nails and skin. A team of experienced industry professionals readies pupils for the beauty world with in-depth classes, and outside education arrives via video demonstrations and guest-artist lectures on Vidal Sassoon's Wedge-Bob Postulate. More advanced students get a preview of their career to come by beautifying real people during instructor-supervised treatments, which lend the stylist essential experience as the client enjoys a pampering session at a discounted rate.
The experienced staff at Pearl MediSpa strives to reveal the natural beauty of every client with advanced aesthetic and body treatments from massage therapy to custom weight-loss programs. During consultations, staffers focused on revitalizing forms and reducing stress discuss clients’ aesthetic and wellness goals before commencing with custom services. Private treatment rooms cradle techs defuzzing bodies of unwanted hair with the Candela laser system, which aims to clear small body areas of hair in just four sessions. Aestheticians pamper pores during facials with organic Luzern Laboratories skincare products. On the salon floor, stylists waltz up to cutting chairs armed with products from brands such as Australia's Kevin Murphy and Italy's Alfaparf Milano. Coppola keratin-complex hair-straightening treatments tame tresses and Hairdreams extensions add length. Those looking for a day of indulgence can snatch up a spa package, most of which include a session in the spa’s infrared sauna, which melts away stress the way a flock of baby dragons melts the heart.
It’s easy to see why some clients refer to The Eyelash Place, Inc. as “The Miracle on 39th Street.” The all-around beauty emporium has been enhancing eyes, shaping brows, and softening skin for more than 30 years—and those services make up only a portion of the salon’s lengthy menu.
As one might expect, eyelash extensions take center stage on this menu. Using semipermanent glue or a surgical-grade bonding agent, technicians apply these extensions individually to create longer, fuller lashes capable of putting out a fire or seducing a high-security eye scanner. Lashes aren’t much without a smooth complexion to match, and aestheticians do their part to rejuvenate skin with SKINWYNC products and microcurrents that work to stimulate collagen production. When they turn their attention to the body, it’s to eradicate fatty deposits with Wellbox anticellulite treatments.
David Merriweather's massage skills don't just ease the muscle aches of office executives and busy parents—they were also fast, focused, and aggressive enough to land him a job as a massage therapist for Cirque du Soleil. With this experience under his belt, David's circus-trained hands dance over his clients' bodies to assuage pain through a gamut of massage modalities. His deeply relaxing Swedish massages utilize light to medium pressure and aromatherapeutic oils to loosen tension and stimulate circulation, and the warmth of heated basalt stones soothes multiple layers of muscular tissue during hot-stone massages. For relief from deep-seated aches, pains, and sinew skirmishes, David wields the pinpointed pressure of deep-tissue massage or trigger-point therapy. Sports massage helps to increase the range of motion of athletes and puppets who wish to become real.
Like the Manhattan street with which it shares a name, Madison Avenue Style entertains a lot of foot traffic—rather than tourists and commuters, however, the salon and spa greets loyal clients and first-time visitors drawn to professional products from the likes of Schwarzkopf, Dermalogica, and Jane Iredale. The salon's stylists wield these products to great effect during haircuts for women and men—the latter of which also draw on Gage creams and conditioners to create styles to impress potential employers and ward off rival biker gangs.
Alongside Madison Avenue's team of stylists, aestheticians and nail technicians practice their trades within the well-lit, white-walled salon. Weary bodies perk up after massages, facials, mani-pedis, and waxing services, many of which take place in private treatment rooms where flickering candles illuminate pandas munching on tasteful plant decorations.