The ocular savants at All About Eyes meticulously fit designer frames (average $179) from names such as Dolce & Gabbana, Enchant, and Versace to unframed visages. Professional eyes help determine the best frame color and shape for each customer based on facial contour, skin tone, and hair texture, and can tweak frames to rest effortlessly with a fitting that lasts 15–45 minutes. A pair of designer sunglasses (average $150) from Oakley or Prada snubs insolent celestial bodies, and clients taken with a certain celebrity look can bring in a photograph of that luminary, from Obama in Ray-Bans to Tony Robbins wearing tinted windshields, and an expert will track down the brand and style. Dithering customers
can exchange their frames for any of equal or lesser value for 30 days after their purchase.