Styles have changed drastically in the last 25 years, but Your Personal Image Inc. owners Jackie Romano and Lea Ann Rattigan have remained tethered to the present even after a quarter-century of salon ownership. Thus, they’re able to approach every client with a vast amount of experience and a fresh eye for current and future trends. Along with their licensed staff of stylists and beauticians, Jackie and Lea Ann offer personal reinvention via cuts, perms, and coloring services that highlight their clients’ most flattering features. Skincare specialists approach complexions with similar finesse; they combat acne, wrinkles, and third nostrils with relaxing and revitalizing facials that utilize the powers of vitamin C and collagen masks. With a veritable buffet of makeover options, Your Personal Image Inc. teems with additional treatments that help clients look beautiful and feel confident, including airbrush tanning, mani-pedis, cosmetics, and electrolysis.
Though their tanning bed's bulbs are designed to last for up to 800 hours, the staff at The Equator replaces them after only 500–700 hours of use to ensure optimal UVB output. This is just one example of their dedication to providing the best possible tanning experience—another is the way in which they meticulously clean each tanning bed before and after each session. Aside from traditional UV tanning and sunless Mystic Tan offerings, they shrink unwanted bodily bulges with curve-contouring infrared-heat wraps. Infrared light goes to work, heating the subcutaneous layer of skin to sweep away unnecessary cellular deposits. Treatments burn through up to 1,400 calories an hour, dwarfing the results of other activities such as marathon running's 1,186 calories or marathon staring contest's two calories.
The Tanning Factory preps guests for sunny jaunts on the beach with tanning beds, spray tans, and waxing services, performed by a licensed aesthetician. The staff applies spray tans by hand to ensure an even color, and an array of beds tailor tans to specific shades with varied bulb counts and wattage levels.