Vision in Bluefield

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In 1954, Dr. Rocky Stroud opened his first eyecare practice in Rocky Mount, North Carolina. Though he might not have known at the time, decades later, his venture would transform into Eye Care Center—an ocular health system that, today, serves its patients at 50 clinics spread throughout North and South Carolina.

At each location, teams of skilled optometrists and opticians check vision during routine eye exams for children and adults, perform Optomap retinal examinations, and push eyes that have just seen a really great deal on sandals back into place. The doctors also treat ocular diseases ranging from glaucoma and diabetes-related issues to general infections.

Plus, Eye Care Center outfits clients with designer frames from brands such as Burberry, DKNY, and Ray-Ban, soft and gas-permeable contact lenses by Acuvue and FreshLook, and prescription transitional and polarized sunglasses.

800 South Stratford Road
Winston Salem,
NC
US

Helmed by Doctor of Chiropractic Damian Scelfo, Carolina Spinal Care & Laser Therapy Center reduces client circumferences with spot-targeted fat reduction and body-vibration therapy. A non-invasive system, the Lapex 2000 BCS LipoLaser sneakily penetrates skin without breaking the surface, startling adipose cells into dropping their water stores, fatty acids, glycerol, and juggling pins. Once free of baggage, fat cells shrivel into unfat cells, visibly shrinking chosen areas in time. After the 45-minute treatment, newly narrowing forms shake and shimmy to the circulation-boosting tremors of a Wave vibration machine, strengthening previously concealed contours and relieving pockets of spare change. Sessions conclude with a relaxing 10-minute hydro-massage on an AquaMed Bed, with muscle-kneading jets of warm water soothing away tension while clients remain completely dry and fully costumed. Although many patients see results after one Lapex LaserLipo session, the number of treatments required for optimal outcomes varies from person to person.

12201 Highway 150
Winston Salem,
NC
US

Climb to the second story of this bright boutique to find F. REES Ladies Upstairs, where colorful designer jeans are folded neatly on shelves and elegant Mud Pie and Vineyard Vines dresses dangle from hangers. Mannequins sport lacy blouses from Miss Me, while a countertop display showcases colorful bracelets from Good Works—a company that donates 25% of its net profits to provide backpacks and school supplies to underprivileged children.

198 North Main Street
Mount Airy,
NC
US

As the frame-dispensing branch of Dr. James Kent Doub Optometry, Debra’s Eyewear Boutique fits Carolinian faces with stylish, modern eye-enhancers and shine-blocking sunglasses. Viva frames are available for reading glasses, driving specs, or internet goggles ($120 for a single-vision basic lens), and lined bifocals in Harley Davidson frames ($220) offer a hip twist on the glasses Benjamin Franklin originally invented to help him edit emoticons out of the first draft of the Constitution. Children’s packages for single-vision lenses start at $60, so kids can get a head start on their lifelong projects of soul-window maintenance.

2804 Reynolda Rd
Winston Salem,
NC
US

Dr. Vic Khemsara and his team of medicos lessen the corporeal signs of passing time with FDA-approved Botox injections. Although habitually rubbing one's face with a rolling pin may temporarily smooth wrinkles on the forehead, crow's feet, or frown lines, Botox's ability to prevent excessive facial-muscle flexing can keep epidermises level for three to six months. The treatment takes between 15–30 minutes, and may cause some mild discomfort. Unlike invasive surgical treatments or painting a picture of Sophia Loren’s face on top of your own, the injections require little to no downtime. Call ahead to schedule an appointment.

1714 South Hawthorne Road
Winston Salem,
NC
US

Hillcrest Vision clears up blurry text and sharpens muddled movie screens with personalized eyecare services and some of the most advanced contact lenses and glasses available. After discussing their needs and current prescriptions with optometrist Dr. Juawana Hall, patients can select disposable contact lenses for daily, weekly, or monthly wear ($30+/box). Pairs of bifocal lenses afford the flexibility to watch security demonstrations from the front or the back of an airplane, and toric lenses help to correct astigmatism ($45+/box). Hillcrest Vision offers durable gas-permeable lenses and comfortable silicone-hydrogen lenses, and Dr. Hall can also fit eligible patients with patented SynergEyes hybrid lenses, which combine hard and soft lens technology with the eagle-eyed sight of a griffin ($180+/eye).

2341 Winterhaven Ln
Winston Salem,
NC
US