Formerly the St. Louis Tan Company, The Tan Company opted for a more general name after it expanded from its first salons in Missouri. While he established locations in other states, owner Todd Beckman stuck to the business model that had attracted his initial surge of customers: several different tanning levels in one clean, welcoming space. Today, Tan Company locations feature beds, booths, and products from multiple leading brands, including MysticTan and Australian Gold.
At South Beach Tanning Fantasy, knowledgeable staffers point guests in the direction of 17 beds, including Ergoline and Matrix models that build tans in 12–15 minutes and a UV-free Mystic Tan spray-tan booth. They also customize airbrush tans and harness the power of infrared energy with calorie-burning Formostar body wraps or acne- and sun-damage-fighting red-light therapy.
After their pampering session, patrons can browse the store's selection of clothing and accessories, including designer-inspired handbags. The salon evokes the energy and spirit of Miami's renowned South Beach area with tropical plants, vibrant red and turquoise walls, and a huge selection of low-carb tanning lotions.