The licensed massage therapists at Massage Advantage dote on visitors with a slew of custom massage techniques, including Swedish, prenatal, and deep tissue. Armed with warm blankets and a credo to respect patients' privacy, therapists begin each 30- or 60-minute session with a discussion on clients' specific aches and ailments. Therapists can also haul their equipment to office buildings for workplace chair massages that help reinvigorate fatigued employees or stressed-out water coolers during 5–15 minute stints. Each succession of kneads is designed to alleviate stress, muscles soreness, and various medical conditions, such as high blood pressure.
Head trainer Jeff Cox—a certified instructor and nutrition counselor at Zach’s Club 54—believes that fitness is about more than just the body, stating that “fitness is a positive approach to life incorporating physical, mental, social, emotional, and spiritual aspects…” This rounded approach to well-being pervades throughout the 35,000-square-foot facility, which cultivates a fun and communal atmosphere to workout, socialize, compete, and play within. Cutting-edge strength-training equipment from brands such as Precor and Hammerstrength bolster muscle mass, a well-stocked cardio theater entertains while quickening heartbeats, three racquetball courts host matches between friends, and an indoor pool welcomes both lap-minded exercises and splash-happy tots. A specialized cycling room and a 2,000-square-foot fitness studio—which houses an array of instructor-led group classes such as yoga, BodyCombat, and Turbo Kick—also send sweat glands into overdrive. A trio of personal trainers, which collectively boast NGA and ISSA certification, stands by to help willing exercisers formulate and achieve individual fitness goals.
Before donning sweatbands and inflatable muscle suits in the locker room, parents can drop kids off at the toy- and media-equipped child waiting area staffed by CPR-certified attendants.
The three women who cooperatively run A New Beginning Salon & Spa—hair stylist and colorist Isela, skincare and waxing specialist Betty, and aesthetician Teresa—share more than 50 years of combined experience. The trio relies on this wealth of knowledge to convert their location in the Olsen shopping center into a convenient getaway from the stresses of work, school, and everyday car chases. Their menu of relaxing spa services includes mani-pedis that trim and dress up nails, whereas massage chairs pamper backs and waxing treatments swiftly swipe away unwanted hair. Teresa uses ingredients such as glycolic acid and vitamin C to hydrate and exfoliate skin during facials, and Isela cuts hair into flattering new silhouettes before coloring strands with highlights and lowlights.
Licensed massage therapist Matthew Harter helps alleviate his clients’ discomfort from muscular knots, kinks, and tightness. Through therapeutic massage, he helps them break free of muscle tension while combating the seeds of chronic pain and tightness. His relaxation and hot-stone massages elicit blissful looseness in the body, feelings of well-being, and aid in relief from stress. Athletes and clients who enjoy active lifestyles can also enlist Matthew for a sports massage, which can help the body excel on the field or court or at the off-track-betting window.
Inside White Done Right Teeth Whitening’s cozy digs, full-body massage chairs soothe sore muscles with gentle pressure, encouraging patients to relax and daydream about their smile's bright future after the entire treatment session. A Netflix–equipped movie projector plays a favorite sitcom or late-night Swedish infomercial as grins relinquish stains and discoloration. Clients have consistently come away thrilled, praising the establishment as "great and very professional" and stating that "my smile makes me feel like I'm young again!"
Campus Collection outfits dorm rooms, man caves, and unmarked vans with spirit-boosting gifts and apparel from the University of Texas, Texas A&M, Baylor, and other regional colleges. The shop’s walls and shelves overflow with logoed tees, jackets, and jerseys. It also adorns homes in alma mater memorabilia with team trash cans, wall clings, decorative street signs, LED scoreboard clocks, and seasonal items such as logo-emblazoned pumpkins.