Shopping in Burlington

Select Local Merchants

Beyond Dreams Wellness Spa creates a serene oasis for beautifying the skin or escaping everyday troubles. The resident aesthetician tends to rosacea, acne, or signs of aging with six types of facials or creates smoother physiques with salt scrubs and seaweed body wraps. Therapists relax both minds and muscles with hot-stone massages, and promote overall wellness with Reiki, raindrop therapy, and chakra balancing.

2100 Church St
East Troy,
WI
US

Having been a locally-owned business since 2003, $18 Eyeglasses Place uses their expertise to help patrons adorn their ideal pair of glasses. The store's wide variety of brands—ranging from Rampage, D&G, Versace, Harley Davidson, Vogue, Gant, Guess, Candies, William Rast, Anne Klein, DKNY, Geek, Tommy Hilfiger, and more—offers prescription-holding customers a wide array of choices in shape, style, and color.

581 N Pine St
Burlington,
WI
US

The floral designers at Blooms In Bloom arrange red, yellow, pink, or white roses into romantic bouquets. Vibrant petals unfurl to impart sweet smells and pretty up a Valentine's Day vase or the mouth of a tango dancer. Confectioners whip up cubed truffles at the Mukwonago location to woo the taste buds of loved ones. Teeth slice through a thin chocolate shell to excavate a reservoir of creamy filling that satisfies sweet teeth like sugar-spun braces.

2890 Main Street
East Troy,
WI
US

At more than 1,000 Mattress Firm locations around the country, shoppers sink into plush mattresses, recline on firm beds, and belly-flop onto pillow tops. Knowledgeable staffers can help customers create an ideal bedtime environment by dispensing advice based on sleep preferences and illuminating the difference between the many kinds of mattresses. And to the delight of their customers, much of Mattress Firm's bedding wears the label of a premium brand, such as Sealy, Serta, Simmons Beautyrest, or Stearns & Foster.

660 North Edwards Boulevard
Lake Geneva,
WI
US

With Green Grocer, the owners of Clear Waters Salon & Day Spa expanded to stock organic, local, high-quality groceries for tourists and neighborhood foodies alike. Prepared dinners ($6.49–$13.99) bring organic and nutritious ready-to-eat options to homesteads, and items from the deli menu healthify to-go meals. Patrons can channel nature and reconnect with forgotten pet-rock gardens with the Geneva Lake Salad, which tops mixed greens, onion, tomato, and cucumber with Boar's Head turkey ($5.99), or keep coffee hands free with a roasted veggie, egg, and cheese breakfast sandwich ($3.99).

24 W Geneva St
Williams Bay,
WI
US

Located just a five-minute car roll north of Lake Geneva, Pedal and Cup allows adventurous out-of-towners to tour the area on one of the company’s sturdy and reliable mechanical steeds. Nestled in an unassuming copse midway along the White River State Trail, Pedal and Cup provides the maps and means to traverse through the 11.5 miles of forest and pasture between Burlington and Elkhorn. Bike rentals are perfect for a day of family bonding or training for completing the Tour de France on a stationary bike. To stay active in the local cycling scene, Pedal and Cup keeps up with local rides.

1722 State Road 120
Lake Geneva,
WI
US