In 1987, the Dayton Daily News briefly outlined the life of Charles L. Marshall, the then 86-year-old president and owner of Grismer Tire. Though the article appeared a quarter of a century ago, it still captured 55 years worth of history at Grismer, from its purchase during ?the dark days? of the Great Depression?thanks to Marshall?s winning personality and a banker?s $13,000 loan?to its transformation into one of the most successful auto centers in Ohio.
Today, at each of its 22 locations scattered across Southern Ohio, ASE-certified technicians continue to dispense the top-notch service that made the garage famous. They drain and replenish oil, align wheels, and fix busted transmissions and cooling systems. Equipped with nine brands of tires, including Michelin, Bridgestone, and BF Goodrich, the team outfits rides of all makes and models with brand-new rollers, allowing them to zip down highways or blend in at parades with ease.
The highly trained technicians at Jiffy Lube tend to about 24 million customers each year with services such as the Jiffy Lube Signature Service Oil-Change package, which helps promote the longevity of each vehicle. Staffers acknowledge that oil plays a crucial role in maximizing the lifespan of each car—it cools the motor and helps prevent moving parts from deteriorating. More than 20,000 technicians—all of which have completed an extensive training program certified by the National Institute Automotive Service Excellence (ASE)—service vehicles at Jiffy Lube. In addition to performing oil changes, technicians offer preventative services such as air-filtration and electrical-system maintenance, among others. Jiffy Lube’s quality pledge includes a commitment to transparency, which stipulates that they will inform car owners of any necessary services, complete a service only after it has been approved, and refuse to replace windshields with saran wrap.
When it was founded in 1959, Ziebart?s business model hinged on a single service: its innovative rust-prevention procedure. However, the chain has diversified its auto treatments throughout the last five decades. Though the team of certified technicians continues to safeguard vehicles against corrosion, they also protect paint jobs with Z-Shield and Diamond Gloss coatings and render interior fabrics stain-resistant with their house Ultra Fabric Protector formula. They clean and disinfect ride interiors, and hand-wash and machine polish exteriors to a sparkling shine. Beyond up-keeping vehicles, they stock an arsenal of car electronics that run the gamut from remote car starters to in-dash navigation systems, which can help drivers find their way back home without relying on a trail of breadcrumbs.