Ashley Schroer has styled the hair of one of the nation's most famously meticulous personalities: Martha Stewart. While working at her current salon location, she maintains the same level of detail and expertise as she cuts and highlights her clients' locks. She also crafts intricate updos and tames unruly locks with keratin treatments.
Not surprisingly, finger- and toenails are the main focus at Debrah Englert. They are trimmed, filed, and buffed into tiny reflective mirrors. Then, a nail technician covers them in regular or chip-resistant Shellac polish in a kaleidoscope of hues.
When organizing exercise regimens for his clients, personal trainer Matt Kasee draws inspiration from several periods of his life: the time he spent studying anatomy in graduate school, his process of becoming certified by the NSCA and ACSM, and of course, his trips to Disney World. Matt sees the theme park as an exemplary model of thorough planning and originality, which are concepts he strives to incorporate in his fitness programs. Just as each Disney attraction is hyperconscious of its target audience, his routines are customized to each person and their goals. He also tries to emulate the park's knack for mixing entertainment with education—his workouts prioritize fun and variety as motivational tools rather than intimidation or the threat of playing "It's a Small World" on a loop.
Matt leads both private and semiprivate training sessions with specific milestones in mind. Whether his clients want to lose weight, bulk up, or enhance their athletic performance, his methods adjust to suit their respective starting points and goals. He gives guests the competitive edge with movement analyses, nutrition tips, and gym guidance, and he even encourages patrons with online coaching.
Kendra Wright has been beautifying nails for 16 years, but that doesn't mean she's settled into a routine. Instead, she stays on-trend by continually learning about new techniques and products. One such product is Shellac, a form of gel polish that lasts up to two weeks or until you learn to say its banishment spell correctly. Applying Shellac is one of Kendra's specialties, though she's just as skilled at pampering hands and feet with a classic mani-pedi.
Eye fringe gets a boost with a trip to Artistic Lashes. In the 60-minute procedure, trained technician applies waterproof extensions to existing lashes one by one, adding both length and volume. To maintain new lashes, clients can opt for refills, which are recommended every two-three weeks.
Sunlight pours onto the hardwood floors and exposed brick walls of BeneFit Studio, creating a serene backdrop for a diverse range of wellness services. Cardio and strength-training equipment speckle the studio, challenging trainees as they work their way through personal-training, boot-camp, and yoga sessions. Just beyond the training rooms, soft white curtains shroud the salon and Aveda spa, where guests perch upon cushy chairs as aestheticians dole out cuts, colors, and manicures, as well as facials and professional BEAM spray tans. Massage therapists also revitalize clients with Swedish and sports massages. And for ongoing wellness, a staff nutritionist crafts custom meal plans based on the goals and shadow heights of individual clients.