Fairmount Running Company's stockpile of shoes, apparel, and accessories outfits athletes in gear designed by some of the industry's top names, including New Balance, Brooks, Nike, and Asics. As the changing seasons present a variety of weather-related challenges, from winter's ankle-deep snow to summer's torrents of falling air conditioners, the shop keeps its shelves and racks loaded with all the equipment for runners to remain in top shape. The store also offers minimalist shoes from such brands as Vibram, Brooks Pure Line, and New Balance, and more casual shoes from Asics. Seven days a week, visitors can browse the arsenal while the staff of seasoned runners dispenses advice. In addition to an expansive selection of merchandise, Fairmount Running Company spearheads a weekly running club open to any level of athletes, whether they're training for a marathon or trying to go from lying on the couch to running a 5K during commercial breaks. Group runs depart from the storefront every Wednesday at 6:45 p.m.