"We had a customer, a good friend, who lost 100 pounds." Laura Heikkila beams as she tells the story. "She promised herself as soon as she got to that goal weight, she'd get a whole new wardrobe from the boutique as a reward," Laura says. "When she came in, we could see how excited she was. It was awesome." When Laura says "we," she's referring to her co-owner and best friend, Melissa Valdovinos. It was their mutual love of fashion that started the Smitten Clothing Boutique ball rolling. "We'd travel to California and go shopping, and our friends would be jealous," Laura explains. "So we were rollerblading and talking one day. We decided right there to bring some of Los Angeles here." Within the week, Laura and Melissa signed a lease on a place, but there was still one important thing left to do. "I was looking for a name, something catchy and one word. And then, I thought of smitten. It means, ‘to be in love with something.’" Smitten owes some of its success and foot traffic to its attachment to The Coeur d'Alene Resort, which boasts numerous awards including a spot on Travel + Leisure's list of 500 World's Best Hotels in 2009 and a five-star resort rating from Golf Digest. The other key to their success is their loyal clientele. "My mom shops here, and she's 72. But it's really all the regulars, stopping in weekly for the new styles." Laura's referring to the items she ships in from LA, including pieces from Rock Revival, Billabong, and LA Idol, a popular brand which often sells out within a week. During winter months, the duo helms shopping parties, such as Women Who Wine, and hosts fashion shows that benefit local charities. The two love helping people, both on and off the clock. "Taking someone who has no idea what to wear and helping them find their fashion, it's amazing. But the main thing is that Melissa and I love each other. And we have a lot of fun."
Dealing primarily in drive-up and delivery service, Renee's Espresso and Delivery's small yet robust storefront dishes out a menagerie of café beverages and breakfast and lunch edibles. Intensely smooth coffees such as seven different mochas complement sultry chai teas and refreshing fruit smoothies. A smattering of bagels and pastries tends to appetites, and breakfast burritos, BLTs, and house clubs satisfy through breakfast time and lunch space, which Einstein’s equations explained in plain terms.
Soma shapers can choose to take invigorating group cardio and toning classes or drop by Rep Gym to work out on their own with today’s deal. Guests redeem 10 class vouchers for TRX, Purmotion, or Zumba classes offered throughout the week on a flexible schedule. The gym's TRX cardio-circuit class challenges body-molders with a chiseling 45-minute combo of resistance strength training and drills. Guests unfamiliar with TRX equipment can take a 45-minute beginner class, which familiarizes limbs with the body-refining routine. Physique formers can also slim stomachs and tone thighs to Latin beats during 45-minute or one-hour Zumba classes. The Purmotion circuit-trainer tower shapes bodies with a jungle gym of workout gadgetry, including pulleys, ropes, and pull-up bars, which inspire presidential-fitness-award flashbacks during each 45-minute class.
Tim Mitchell’s not sure how the nickname “Jonesy” originated, only that it was given to him by his father. A joint venture of Mitchell and his wife, Erica, the eatery was named to celebrate family. Here, they welcome customers to make themselves at home as they dig into time-honored recipes of hearty comfort food.
Jonesy’s concept is simple: food made-from-scratch and in bountiful portions. Daily breakfast promises steaming egg scrambles and waffles dolloped with apple slices and powdered sugar. Into the afternoon, the kitchen unloads third-pound burgers topped with onion straws and avocado and the comfort staples of country-fried steak and center-cut pork chops. Also doing justice to the Mitchells’ catering prowess is a large banquet room with seats for up to 50 people or 100 acrobats willing to sit atop one another’s shoulders.
In addition to running Jonesy’s, Mitchell also owns Mangia Catering Company, which can feed parties exceeding 500.
Despite the distance between their shop and the East Coast, the cooks at New York Bagel Cafe & Deli stay true to the Big Apple's famous bagel-making traditions. They make six cream-cheese spreads onsite daily—such as honey almond and scallion bacon—to spice up their water-boiled garlic, french toast, and sun-dried tomato bagels. They believe the bagel's delicious utility stretches beyond just their all-day breakfast and use their gourmet bagels as the base for more than 20 hot and cold sandwiches. Guests are not limited to just these dough rounds, however, and can request to have their sandwich stacked upon a wrap, rye bread, or their outstretched palm.