In the eight years that Jay Broxton has worked in the fitness industry, he's trained people from all walks of life—from young kids to professional athletes and celebrities, including Kansas City starter Tank Tyler and newscaster Pam Oliver. Backed by a personal-training certification and a lifetime of athletic experience, Jay captains his own fitness program—Body That Works—where he joins fellow fitness instructors to lead clients though comprehensive boot-camp or personal-training workouts that combine cardio with strength-training and TRX-training techniques. Committed to battling youth obesity, Jay also conducts a variety of youth athletic training programs designed to prepare students for upcoming athletic seasons or full-contact chess tournaments.
There’s a photoshoot at the start and finish of each four-week fitness boot-camps at South West Atlanta Training Fitness. The before-and-after snapshot works as a document of proof that shows just how hard exerciser has worked in that timeframe to lose pounds and tone muscle. Each week, certified trainer Rashad McDade leads intense workouts that focus on high-intensity interval training. He splits students into different groups based on skill level, which ensures beginners, experts, and robocops all remain appropriately challenged. These group workouts form the core for South West Atlanta Training Fitness, but Mr. McDade also works with clients during personal training and sports conditioning sessions.
Stephanie Jones began her athletic career as a bodybuilder in 2003, but it wasn’t until First Lady Michelle Obama asked communities to band together to help each other live healthier lifestyles that Stephanie decided to pitch in and start her own fitness business. With many of the training techniques that allowed her to compete as a professional bodybuilder, Stephanie designs outdoor boot camps that burn calories and tone muscles. Additionally, she gets bodies working at peak performance with meal planning and nutritional counseling. For clients who want one-on-one help, she constructs individualized regimens, or motivates people during the 90-Day Challenge that transforms them into buffer versions of themselves.
The trainers at FeLine Fitness understand that no two bodies are the same—that's why they customize personal-training routines to each client's specific needs and goals. All the while, they strive to make workouts as engaging and exciting as possible. To foster a social atmosphere, they also lead groups of up to 5 people through small group training sessions, groups of up to 25 through boot-camp workouts, and outdated Internet browsers through online fitness programs that enable them to run faster.
Go Hard Bootcamp pushes participants toward personal wellness with a curriculum rooted in strength training and cardiovascular endurance. The indoor and outdoor classes cater to all fitness levels, inviting both bodybuilders and sofa security guards to benefit from the instruction. Under the encouraging guidance of the boot camp’s trainers, exercisers aim to oust fat and replace it with lean, toned muscle mass and boosted self-esteem. Go Hard Bootcamp clients also benefit from the camaraderie of exercising with fellow health-seekers, as they perform the tough routines and occasionally burst into four-part harmonies of “Eye of the Tiger.”