Elite Vision maintains eye health and focuses blurred vision with the help of advanced optical technology. It is one of the few practices in Colorado that determines glasses prescriptions with the Topcon CV-5000 refraction system, it uses digital fundus photography to evaluate eye health without dilation, and all of its medical documents are electronically stored and encrypted to protect each patient's privacy.
Onsite docs fit patients for new specs by designer brands such as Armani, Juicy Couture, Oakley, and Gucci. Lenses can be customized to be especially light or to have nonglare coating or progressive thicknesses. The selection of contacts includes some that can be worn and slept in for 30 days straight, and the sportswear collection includes glasses designed specifically for cycling, hunting, running, and train-spotting.
At Complete Nutrition, the staff and the store's product line work together to help clients slim down, bulk up, or improve their overall health, drawing on an arsenal of hormone balancers, nutrients, proteins, and supplements. Each store helps visitors get the most out of their metabolic processes with a staff full of personal trainers, strength coaches, and 19th-century circus strongmen who teach clients about proper nutrition, dieting goals, and effective exercise plans. Built on the principle that no miracle pill can supply instant results, Complete Nutrition stocks over 200 products that deliver dependable positive effects. They're developed in the company's own labs and include tried-and-true vitamins, detox tools, and energy formulas.
With more than 386 locations dotting North America, JCPenney Optical's ubiquity is matched only by its extensive selection of contact lenses and designer frames that includes brands such as Armani Exchange, Liz Claiborne, and Nicole Miller. Despite this wide reach, all lenses are cut at the same optical laboratory, ensuring a consistency of quality and a pretty good idea of where to look if your glasses run away from home. Each location has an independent state-licensed doctor of optometry, who can perform vision exams and help clients determine which type of vision correction will work best.
Premium Home Whitening's kits take trips to the dentist out of smile-brightening equations with FDA-approved gels. After soaking in heated water, plastic mold-and-bite trays become as pliable as the linguine noodles floating beneath them. The ductile tooth helmets press against the upper and lower ridges, molding to enamel outlines. Patients coat the impressions in U.S.-made carbamide-peroxide gel, then bite into them while clutching a micro LED light between their lips. The at-home treatment can blanch choppers up to five shades. Premium Home Whitening also sells handy dental gadgets such as a portable teeth-whitening pen and a sonic toothbrush with a UV light to exterminate bacteria.
To call The Body Shop a mere skin and body care store is to miss half of what makes it special. Late founder Dame Anita Roddick was a pioneer for ethical business practices; upon opening her first store in Brighton, England, in 1976, she developed company values such as "Defend Human Rights" and "Protect The Planet." She somehow balanced principles and profit, partnering in global campaigns with UNICEF, Greenpeace, Amnesty International, and the United Nations, all while ultimately expanding her brand into 2,500 locations in over 60 international markets. After her death in 2007, then-British Prime Minister Gordon Brown said, “She campaigned for green issues for many years before it became fashionable to do so and inspired millions to the cause by bringing sustainable products to a mass market. . . . She was an inspiration.”
Indeed, the Body Shop exhibits an eco-friendliness and social consciousness that's hard to come by in a company of its size. Its products have been fair-trade since 1987, and its Against Animal Testing movement led to an EU-wide ban of animal testing of cosmetics. The products are made from ingredients harvested from around the world: shea butter from Ghana goes into body scrubs and butters, and Indian artisans craft wooden massagers and tote bags that are screenprinted by hand. But all that isn't to say the company's production practices overshadow its final products. Skincare treatments such as the brand’s iconic body butters, facial products, and gift collections often appear in Allure, Marie Claire, Lucky, Seventeen and other national publications.