Since 1962, the motor mavens at Big O Tires have been treating tin lizzies to a slew of services, including their specialty 30-minute express oil changes. The tireless techs speedily slurp out old oil with anteater-esque precision, replacing worn out filters, and rewarding loyal dip sticks with up to 5 quarts of new crude. Following a chassis lubrication, wheel wranglers remove each tire, before moving them and their entire DVD collection to a new home in an adjacent wheel well, helping to guarantee even wear and tear. After a thorough fluid check and preventative maintenance analysis, revamped rides are happily reunited with the owners to depart together into the sunset. Upgrades are available for diesel oil (price based on vehicle and location), high-mileage oil ($10–$15 extra), and synthetic oil ($20–$30 extra).
The highly trained technicians at Jiffy Lube tend to about 24 million customers each year with services such as the Jiffy Lube Signature Service Oil Change, which helps promote the longevity of each vehicle. Staffers acknowledge that oil plays a crucial role in maximizing the lifespan of each car: it cools the motor and helps prevent moving parts from deteriorating. More than 20,000 technicians who have completed an extensive training program certified by the National Institute Automotive Service Excellence (ASE) service vehicles at Jiffy Lube.
In addition to performing oil changes, technicians perform preventative services such as air-filtration and electrical system maintenance, among others. Jiffy Lube's quality pledge includes a commitment to transparency, which stipulates that they will inform car owners of any necessary services, complete a service only after it has been approved, and refuse to replace windshields with saran wrap.
When it was founded in 1959, Ziebart’s business model hinged on a single service: its innovative rust-prevention procedure. However, the chain has diversified its auto treatments throughout the last five decades. Though the team of certified technicians continues to safeguard vehicles against corrosion, they also protect paint jobs with Z-Shield and Diamond Gloss coatings and render interior fabrics stain-resistant with their house Ultra Fabric Protector formula. They clean and disinfect ride interiors, and hand-wash and machine polish exteriors to a sparkling shine. Beyond up-keeping vehicles, they stock an arsenal of car electronics that run the gamut from remote car starters to in-dash navigation systems, which can help drivers find their way back home without relying on a trail of breadcrumbs.
Whiteland Raceway Park has acquainted patrons with the thrill of the race for more than half a century via its slate of go-kart rentals and classes. A fleet of Birel N 35-X rental karts with Honda 9HP OHV engines zips around two tracks whose layouts shift weekly to keep young riders on their toes and rental vehicles from getting bored and partying in the motor-oil storage vault. Sponsored by the Tony Stewart Junior Racing League, the park's instructional program gears classes toward students from age 5 to adult. Meanwhile, speedsters at least 16 years of age can captain rental karts for invigorating rides that last 6-7 minutes apiece.
In 1973, after returning from Vietnam, Joe Tilford started work at Goodyear Tire & Rubber Co. In 1980, he made the jump to entrepreneurship and opened his own shop. In 2013, he'll unveil his seventh location—an achievement far surpassing his early dreams. "I always thought it would be one or two, maybe," he says. His recipe for success includes trained and ASE-certified technicians, diagnostic equipment, and serving as an authorized dealer for brands such as AC Delco. Today, his team replaces parts, changes oil, and checks engines while its clients take advantage of perks such as shuttle service and a 24-hour key drop.