The Motorsport Lab lets drivers tame and test a fleet of classic American muscle cars and exotic, foreign sportsters. Drivers receive instruction before sampling the speed and handling of vehicles such as the Aston Martin DB9, Bentley GT, and Lotus Elise. Instructors either compress racing experiences into 60-minute agility tests or prolong the rush by guiding drivers on three-day excursions to Tampa, the Berkshires, or the nearest no-contact demolition derby. The Motorsport Lab also runs an advanced driving school, teaching students the subtleties of controlling Ferraris and Lamborghinis.
As the second race in the Chase for the NASCAR Sprint Cup, the Sylvania 300 tasks NASCAR’s drivers with navigating “The Magic Mile” in front of a crowd of up to 105,000 fans. Dale Earnhardt Jr., Jimmie Johnson, Tony Stewart, Kurt Busch, and other racers will scream around a 1.058-mile Möbius strip in a 300-lap contest that determines the drivers’ playoff standings, as well as their ability to preset a car’s radio stations. General-admission seating borders either turn two or turn three of the speedway, and main-grandstand seating allows attendees to gaze upon the finish line, as well as directly into the souls of the pit crew.
Arthur Murray has been a leading name in franchise dance since 1912, when the entrepreneur began selling mail-order dance lessons. Expanding his reach, he enlisted teachers to spread his signature dance lessons on first-class steamships and skyrocketed to fame in the '30s after introducing the public to such dances as the Lambeth Walk and The Big Apple. By the 1950s, Arthur and his wife, Kathryn, were hosting their own highly popular TV show on ABC, The Arthur Murray Dance Party, which ran for 12 years. Today, Arthur Murray's team prepares students for rug cutting at special events and weekend nightclub jaunts. Throughout lessons, instructors teach the foundations of two to four dances from a long list of styles that range from Latin to country-western, helping students to learn basic step patterns, timing, and the ability to lead or follow.
An art gallery meets café meets bar meets classroom. That’s Muse Paintbar in a nutshell. During canvas-painting sessions, friends gather to bond and get acquainted with others as the staff mans the stocked bar, pouring glasses of inspirational wine and beer. While fledgling Picassos sip, relax, and nibble on snacks, a trained artist leads them through an easy-to-follow assignment, offering personal assistance and words of encouragement throughout the class. After they add the final flourishes to their masterpieces, guests proudly take their finished works home to hang over the mantel or the face of their least favorite family member. Muse Paintbar also hosts themed nights, including couples night, and it can be reserved for private parties and kids’ events.