As a kid, Michelle Ricketts could never sit still. She channelled her boundless energy into sports and scampering about outdoors, activities that trained her for a career in the fitness-and-recreation industry. After years travelling the world, Michelle circled back around to her home city of Vancouver, where she founded and continues to infuse her limitless energy into Storm Fitness Inc.
Within a variety of local parks and studios, Michelle and her team of fellow fitness aficionados conduct high-intensity full-body workouts. To train minds and restructure bad habits, they outfit programs with nutrition advice, meal plans, and grocery tips on which sugary foods to avoid and how to mould marshmallows into the shape of broccoli to reduce its calories. Through teaching proper fitness and nutrition models, the team spearheads a sustained mission to decrease obesity. Beyond that, 10 per cent of its profits go to Team Diabetes, an organization that promotes diabetes education, research, and services.
As a champion bodybuilder, Karen Lopez learned the value and impact of sage advice from a certified professional. Using her own experience as a springboard, Karen helps others achieve their goals through personal training sessions suited to the individual. Sessions emphasize the unique needs of each client, ranging from improved strength or cardiovascular endurance to a defined and show-ready body composition. Karen hosts sessions at her fitness studio or travels to their home, helping build strength and self-confidence for high school athletes, busy working moms, and aspiring competitive body builders.
British Columbia local and Lakers player Steve Nash created his fleet of namesake Fitness World & Sports Clubs to honour the tenets of healthy living. The classes at both Fitness World and Sports Club locations are taught by engaging instructors who impart students with methods for getting fit that don’t involve traditional livestock lifting. Group fitness trainers lead exercisers through Bball Blast's stability-ball training, ICE indoor-cycling intensives, and Cardio Core's combinations of step, cardio kickboxing, and abdominal exercises. The Nash Smash class uses full-body metabolic training to sternly badger moping muscles into action, and Women on Weights builds toned musculature by pitting females against leaden opponents. Personal training sessions fit workouts for each client, tailoring them to individual's goals and personal theme song.
The amenities at each club differ—the Burnaby location boasts a swimming pool and spacious whirlpool. The staff strives to create a healthy environment for members and the earth alike, with floors made from sustainable bamboo and locker panels build with recycled car tires.
When Elevation Fitness was designed, it was based on intensive research into what other fitness centers were doing right and what they were doing wrong. The result was an 18,000-square-foot facility that's doing plenty of things right.
This place is both a training ground for clients looking to get into shape and for athletes trying to bump their performance up to the next level. Gym-goers can tackle obstacle courses on a turf field, work out on the vast array of functional machines, or take boot-camp, yoga, and circuit-training classes. They can seek out certified personal trainers to help them burn fat and build muscle efficiently. And, at the sports performance academy, they can sign up for sport-specific training classes to gain strength and power.
Believing that the atmosphere is what brings people back time and again, Elevation Fitness strives to provide a convenient space where people feel welcome and supported while working out. Parents can take advantage of the onsite child care. If you're injured or need an adjustment, you can head over to the facility's chiropractor. And everyone can enjoy some post-workout refreshments at the juice and snack bar.
Since its original incarnation opened in 1981, Genesis Athletic Club has changed names and locations, but its values have remained the same. These values include a welcoming attitude toward all body types and ages, and a diversity of fitness options mirroring that of its clientele. For instance, its facilities include women-only areas, as well as a training circuit designed for seniors. Fitness classes range from yoga to spinning, and personal trainers customize workouts so clients don't start greeting their usual weight machine by name. There are also tanning beds, an apparel boutique, and a café stocked with smoothies.
At Soul Fitness, trainers utilize the latest in exercise and sports science techniques to spark dramatic changes in the body. The husband and wife team of Tracy and Kevin Boardman lead urban boot camp classes, trail running expeditions, and exercise outings in Vancouver’s natural spaces. During the summer, the hiking club travels out to Chief and Elfin Lakes in Squamish and Wedgemount Lake in Whistler. Trainers can augment exercise with detailed nutritional analysis, meal-planning, and 10-day detox plans designed to purge the system of toxins, heavy metals, and peanut-brittle buildup.