Located close enough to the Bishop Arts District in Oak Cliff to be conveniently considered a cool location in Winnetka Heights, The Kessler Theater sits on the corner of Davis Street and touts a colorful marquee and equally vibrant history. It’s the lime green and yellow brick art deco look you’ll notice first, while the façade and dusty red signage draw the eyes further. Inside is a more traditional rock venue, long and dim and pulsing with energy during performances that belie its early beginnings as a humble single-screen movie house. Today, the 70 year old venue stands tall as a venue for popular touring acts, while still playing true to its heritage – one of the eight-seat suites is named after guitarist Stevie Ray Vaughn, a former Oak Cliff native.
Did you know that, on average, 88% of the seats in a movie theater remain empty during a showing? According to the New York Times, this phenomenon really surprised Sean Wycliffe a few years back when he went to see the Oscar-winning film The King's Speech and shared the theater with only two other audience members. With all the focus on online video services, Sean realized movie theaters were being overlooked, and came up with a concept that could help movie houses fill their empty seats.
His brainchild became Dealflicks, a website that offers customers discounted tickets (sometimes with popcorn or soda) for same-day showings. Customers shop a selection of deals, each of which is specific to a particular film, theater, and showtime, and upon purchase, receive an email voucher they present at the theater's ticket counter. Dealflicks is partnered with theaters around the country, particularly independent and neighborhood venues, such as the treehouse of the enterprising kid down the street.