For the CEO of Daniel's Jewelers, helping people realize their sparkling and diamond-studded dreams is more than a business—it's a family legacy. In 1948, his grandparents mortgaged their home in order to open a small jewelry store in Bell Gardens, California. His grandmother managed the details of their office and family life while his grandfather sold jewelry, gifts, and socket-wrench sets, creating an in-store credit system that allowed customers to conveniently pay for their purchases. His father and uncle joined the ranks after college and expanded the company from the original storefront.
What began as a glimmer in the eye of Helene and Joe Sherwood has blossomed into a leading jewelry establishment that spans 61 locations throughout central and southern California. The Sherwoods and their employees still strive to treat their customers as family, and they still offer credit options for a variety of budgets. In addition to stunning gold and silver pieces, they showcase design-your-own wedding and anniversary bands and offer a full-range of jewelry repair, including clasps and re-sizing. The diamond rings in their exclusive Love Song collection are embedded with a pink diamond, and come in a music box that, when opened, plays either Debussy's famous Clair de Lune or the Alvin and the Chipmunks singing "The Song That Never Ends."
Handicap Accessible: No
Staff Size: 2–10 people
Parking: Parking lot
Most popular offering: AOW Delux Countertop Alkaline Water Unit
Pro Tip: All our products are designed, assembled and manufactured in the USA,
Good for Kids: Yes
Tastes in Halloween costumes change quickly. This year, Halloween Club is ready with popular Breaking Bad, Despicable Me, and Iron Man costumes. Of course, there are also the classic staples. Creepy masks and props, police uniforms, and pirate apparel aren't forgotten either, allowing patrons to finish their cosplay outfit, celebrate Halloween, or put together a really spectacular excuse for not going into work. That selection also includes outlandish items such as skeletons in mariachi outfits and zombie girl scout costumes.