In 1976, Joan Barnes—a California mom frustrated with the lack of spaces where she could take her kids for safe and age-appropriate play time—took matters into her own hands and founded Gymboree Play and Music. In the decades since Gymboree’s founding, Joan’s vision of a safe place where youngsters could build confidence and creativity has come to fruition and spread to 30 countries around the globe. Staffed by attentive and expertly trained instructors, each Gymboree outpost adheres to a curriculum of activities designed by experts to foster the development of children's cognitive, physical, and social skills through structured play and close readings of Goodnight Moon. The staffers also conduct entertaining classes for parents, newborns, and children under 1 year that cover subjects ranging from music to sports, imparting valuable lessons of imagination and physical activity to developing minds. To further set apart her business, Barnes employed nationally renowned playground designer Jay Beckwith to design the proprietary play equipment at her centers.