Since creating her aesthetic care center in 1984, owner Brenda Romanow has focused her attention on biochemical advancements in the skincare industry to provide her clients with the most effective anti-aging treatments. Under Brenda's watchful eye, Desired Image's trained staff employ a skin analysis to assess the client's dermal health, type, zodiac sign, and stress level before constructing a beauty blueprint that can include everything from chemical peels, targeted facials, and body-detox wraps to specialty treatments such as laser spider-vein removal. The beauty haven also stocks its shelves with a professional, chirally correct skincare line that helps combat inflammation and sensitivity with molecularly compatible solutions that can easily bond with the skin's lonely receptors.
The staff at New Image harnesses laser technology, noninvasive peels, and injectable treatments to smooth skin and combat signs of aging from various body parts. Armed with the FDA-approved Zerona cold-laser technology, they work to reduce corporeal circumferences, or using Smoothbeam lasers, they zap away sun spots, acne, and wrinkles. Their new Vaser Shape treatment uses ultrasound to smooth and firm the body by reducing the appearance of cellulite. Other cosmetic technologies, such as microdermabrasions and teeth-whitening LED lights, work to brighten dull or coffee-coated surfaces.
Green Spa's staff puts equal emphasis on traditional Western spa treatments and more alternative, holistic services that blend energy work with massage. The spa services include six massage modalities including shiatsu, Swedish, and Thai massage styles. Other body treatments employ herbal mud and organic sugar scrubs to tone, detoxify, and candy skin. Registered nurse Joei Marie Lucey helms the holistic branch of services, using medical know-how alongside her belief that "the body can heal itself," she says. In addition to energy therapies and nutritional counseling, the nurse can recommend organic beauty products and organic Vemma supplements to clients for what she calls "beauty from the inside."
Featured on WKBW Channel 7, the natural-spa services at Preeti’s Organic Spa range from organic facials to herbal massages, many of which are powered by natural products from Christine Valmy. The spa offers a number of high-end treatments, including facials blended with 24-karat gold, silver, pearl, and chocolate mix-ins. The beauty haven also ousts unwanted fuzz with waxing or threading methods and embellishes hands and feet with intricate henna designs that are often seen as tokens of good fortune during weddings or barrel rides over Niagara Falls.
Inside Extreme Sun Capsule, customers can easily get a sun-kissed glow in UV tanning beds that span multiple levels of intensity, including 15-minute magnum beds. Unlike low-pressure tanning beds, which require 10-15 visits for a base tan, high-pressure beds save time by only requiring 3-4 sessions that last approximately 12 minutes each. The 360-degree UVA high-pressure bulbs used in each bed's open design also help to decrease the risk of burn in a comfortable space. The salon offers spray tanning, too, in Mystic Tan booths that deliver a custom glow in minutes. After sessions, a cornucopia of lotions helps customers prolong the life of their tan.
Brothers Richard and Philip Samuel operate Maximum Tan, pitching in daily to maintain four levels of tanning equipment at seven salons. A computer system monitors the freshness of lamps in every lie-down and standup UV bed, tracking each bulb's hours so that it can be changed before the standard recommended time. The employees, who are trained in skincare, tanning hygiene, and equipment operation, can bronze bodies with custom airbrush tans or escort guests to self-operated VersaSpa booths. Each store is kept cool so that customers can stay comfortable after tanning sessions or long days babysitting electric blankets.