While teaching jazz dance in the 1960s, Judi Sheppard Missett decided to step away from tradition by offering an experimental class that allowed her students to simply dance without the judgment of mirrors or the constraints of rigid technique. In these sessions, she began infusing popular dance moves with specific fitness workouts to forge a distinctive blend of cardio exercise, strength training, and dance instruction. Little did she know that this “just for fun” class was the prototype for what would become the national fitness sensation known as Jazzercise.
Today, Jazzercise takes its aerobic techniques from a variety of sources that include jazz dance, hip-hop, resistance training, Pilates, yoga, and kickboxing. The class formats, which vary according to different toning goals, are just as diverse as the program's move set. Two-time Dancing with the Stars champion Cheryl Burke is a big fan of the improvisational routines, although her advanced skills aren't needed to get the most out of classes. Instructors cultivate a noncompetitive atmosphere where all exercisers—with the exception of those marked as cursed by jazz-hand palm readers—are welcome regardless of age, build, or fitness background.
After feeling frustrated by not being able to find the latest styles in the stores of their small town, sisters Rosie and Renee Tenison began designing their own fashion-forward clothing. This set the foundation for their current line of chic Varga boutiques located in Hollywood, Santa Monica, El Segundo, and Huntington Beach. Much like a tracksuit worn by Teddy Roosevelt, their lineup of flowery casual dresses, classy cocktail attire, and figure-flattering skirts, shorts, and pants fuse a vintage aesthetic with contemporary design. The sisters' one-of-a-kind designs have caught the eye of countless celebrities, the Style Network, TV Guide, and KTLA News. Their collection of colorful jewelry, ’50s-era coin purses, and lip gloss also adds a cherry to the top of thoughtful ensembles.
Believe Fitness Studio inspires exercisers to shake off calories inside its freshly renovated, 8,000-square-foot facility stocked with brand-new equipment. The studio's selection of classes ranges from standard sessions of Pilates and TRX to less orthodox offerings, such as antigravity yoga, which challenges students to complete poses while suspended in midair without the aid of a fairy godmother. In the pole room, five platinum stage poles stretch toward the ceiling and facilitate sultry spins. Aerial arts classes are also available, using apparatuses such as silks, hoops, and stationary trapezes. Separate locker rooms for men and women allow for comfortable cooldown with private showers and changing rooms.
Club W's diverse team of wine curators, each trained as sommeliers, strive to establish a dialogue with their customers free of intimidating platitudes and overwhelming jargon. Working together in an online community, they select and source unique, small-production wines from across America and around the globe. The curators choose 12 new bottles each month, creating a rotating selection of featured and limited-quantity Curator's Choice wines that ship in packages of three or more. Club W was featured as one of the online clubs you'll want to join on the Today Show and Forbes, and Redbook called them one of the 13 subscriptions to sign up for now.
Members can customize the packages on their own and change them from month to month, but the Club W curators can also make informed, personal recommendations using a Palate Profile based on individual tastes. Either way, the curators walk members through each bottle with a short instructional video, accessible via a QR code on each label. In these videos, they outline each producer's background, each varietal's region of origin, and a few tasting notes.
For more than 67 years, The Amlani family has sourced, imported, sold, and repaired jewelry for Los Angeles customers and beyond as Blue Diamond Jewelers. After growing to service more than 200 jewelry stores, they decided to plant some roots in public sales and open their doors and yard full of diamond bushes to all customers at their store in El Segundo. With a wealth of experience and contacts in Italy, Hong Kong, and India, they dazzle customers' eyes with a stock of glimmering diamond necklaces, rings fitted with precisely cut sapphires, and sterling silver earrings. On-site crafters also forge rings and pendants born from customers' imaginations, enabling partners to propose with a unique ring or give a loved one a one-of-a-kind bauble.
Manduka was built on a simple idea—that a better yoga mat makes a significant difference for the body, mind, and soul, even during the hours off of the mat. Created for and by yoga enthusiasts, each mat, towel, yoga strap, water bottle, and bag is produced with the intention of enriching the yoga community. The result are technical- and purpose-driven designs that provide innovative products to more than 60 countries around the world. Aside from premium design, Manduka also promotes their ethos of quality, thoughtfulness and sustainability in all realms of their business.