Once upon a time, Swanson's Cleaners technicians would begin their days by firing up irons, stirring starches, and strapping on roller skates. The business was once one of the largest dry-cleaning facilities west of the Mississippi, the epicenter of Salvin Swanson's vast dry-cleaning empire—an empire packed with Sacramento's laundry, even the chain mail of its knights. To get the job of all this weighty laundry done, staffers needed their own wheels, plus wheels for their hampers.
Now helmed by the third generation of Swansons, the business has grown to 15 locations. In these locations, the team launders and dry-cleans garments with the eco-friendly Revive system, which uses a gentle, odorless, and antibacterial solution made from organic ingredients. Ever mindful of the earth and the community, Swanson's Cleaners recycles its hangers and plastic bags and has collected more than 27,000 coats for local children in need through its Coats for Kids program.
Cynthia Ruiz spent her corporate career helping others, but after 30 years, she wanted to do more. In 2005, she began looking for the services of a life coach, which eventually led her to the California Institute of Healing Arts. Cynthia walked away from the institute with a degree as a holistic health practitioner, alternative health practitioner, certified clinical hypnotherapist, certified behavioral therapist, and certified life coach. These disciplines are combined into holistic hypnotherapy programs to help clients achieve their goals, from eliminating smoking habits to losing unwanted pounds. Cynthia uses specialized hypnotherapy to remove mental blocks that inhibit growth and replaces them with thoughts that bolster inner-strength, all while clients remain conscious of themselves and their surroundings.
Dry Clean Today started with one location in Elk Grove in 1987 and has since expanded to 8 locations across the Sacramento area, including a brand new Folsom location. Open seven days a week, Dry Clean Today fastidiously expunges stains from favorite frocks and presses garments with haste, offering same- or next-day service. Professional cleaners also purge weather-borne impurities from raincoats or jackets, and keep fancywear spry with formal-gown or prom-dress cleaning. Otherwise, wedding-dress cleaning and box preservation keep sacred gowns in tiptop shape, ensuring that they can be passed down to children, grandchildren, or life-size Barbie dolls for use at their own weddings.
As a budding stylist with nearly five years of professional experience, Kalee Gershon has developed a specialty for haircuts and coloring treatments. She can also attend to texture issues with perms and keratin formulas and preps brides for their big day with wedding styles and tips on how to cut the cake into an awesome mohawk.
Before looking through the camera lens, the expert photographers at Picture People spend time getting to know their subjects and establishing a strategy for conveying their personalities in print. Then, film-ready clients pose in the bright camera room, airing teeth amid colorful backdrops and creative props. Following snapshots, subjects make their way to the selection station to choose their favorite poses from their session, which may be treated with sepia tones, color accents, and decorative borders to suit any wall, wallet, wallpaper pattern, or trophy walleye.
Picture People encourages subjects to arrive 15 minutes early to the shoot and offers a variety of creative tips to help enhance mantel-dominating final results. The studio ensures satisfaction with a 100% guarantee on finished products.