Smashburger isn't just the name—it's the way chefs, otherwise known as Burger Smashers, cook every burger. First, they form never-frozen, 100% Certified Angus Beef into a giant meatball. Then they season it, place it on a butter-glazed grill, and smash it into a patty. The process caramelizes the beef, locking in flavor while keeping the meat juicy and tender. Each slab is then sandwiched in an artisan bun and is turned into one of an array of standard burgers or locally inspired specialties unique to each market.
This handcrafting approach typifies everything else the restaurant does, from blending handspun shakes to hand painting Smashburger's logo onto every beverage cup. Letting its food stand for itself and relying mostly on word of mouth for advertising, the Smashburger franchise expanded from one restaurant in 2007 to 220 today, with its swift growth from zero to 100 stores making it one of the nation's fastest-growing restaurant companies. This rapid development even caught the attention of Forbes and Inc. along the way.
Dorina’s Kitchen pays homage to Dorina’s favorite room in the house—the kitchen. It’s where Dorina spent many days of her childhood, learning how to cook her mother’s and Nonna’s recipes. She even spent time as a child in the kitchen of an Italian restaurant. Dorina grew to love the culinary arts, and she now spends her days in her very own kitchen, cooking recipes handed down through her family, recipes she learned in the restaurant kitchen of her childhood, and recipes she discovered living in a peasant village in southern Italy.
In her kitchen, which is open for every meal of the day, Dorina and her staff whip up eggplant parmigiana, fettuccine alfredo, and spaghetti with hand-rolled meatballs. The morning hours have the kitchen serving up hot breakfast sandwiches with espresso and cappucino, and all bread is homemade onsite. Dorina also passes her skills down to others, teaching them how to cook classic Italian dishes—including chicken piccata and pizza—during classes at her eatery and in long lines at the supermarket
You’ve got to love a restaurant that doesn’t try to be all things to all people, that takes a stand, picks just a few things, and cooks them really, really well. That, in a nutshell, is what Stony’s does for burgers and hot dogs—and boy is South Orange all the better for it.
Customers take control at IYO Yogurt, where IYO stands for "It's Your Own," according to a feature in the Alternative Press, meaning that it's up to the customer to choose their yogurt and top it with as many candies, nuts, and fruits as they want. To this end, visitors select any combination of 24 yogurt flavors to fill their cups, plus more than 100 toppings options, which all satisfy sweet teeth more than filling a cup with 100 teaspoons of sugar.