The knowledgeable staffers at Planet Beauty stock the store’s shelves with enough top-quality beauty products to outfit a regiment of beauticians. Guided by experience as aestheticians, stylists, and makeup artists, they help guests navigate the roster of premium brands, which includes bad-hair-day-banishing products from Frederic Fekkai and Kérastase. Skincare potions from Dermalogica and Peter Thomas Roth clear facial canvases before applications of Smashbox blush brighten cheeks or Divaderme lash extender make eyelashes visible from orbit.
The technicians at MYU Beauty don’t just look at nails as canvases for color, but for three-dimensional designs as well. Flowers, jewels, and even Hello Kitty designs are just a few examples of the 3-D gel art that the staff can create. These designs can upgrade traditional manicures to multicolored galleries of rhinestones and holiday themes, such as ghosts for Halloween and stripes for the Fourth of July, a much prettier way to show American patriotism than replacing your shoes with apple pies. Those who opt for a smooth and simple manicure can still choose between LED-cured gels, which resist chipping, fading, and peeling for longer than standard polishes.
The technicians conduct all of their nailcare with sanitized and disposable tools. For those hoping to launch their own cosmetic career, they also host classes on gel and gel-art techniques. Eyelash perms and permanent-makeup services round out the combination spa and beauty school's menu.
Lina Latief—owner of 818 Skincare—is a one-woman beautifying powerhouse. In 2007 she kicked open the doors to her own studio, after working a stint selling French beauty products. Her apprenticeship paid off. Armed with a fistful of certifications and the epidermal insights she gained during that time, she revamps exteriors with all kinds of treatments. In addition to customized Ultimate Facials with cocoa enzymes or organic peels she’s expanded into the realm of body wraps, spray tans, and microdermabrasion.