Against vivid, sky-blue walls that evoke memories of beachside relaxation, certified masters and ambassadors of Smart Tanning stand ready to bronze pale human skin with top-of-the-line equipment. The facility caters to customers' individual needs with warmed Mystic HD booths and the latest UV equipment, including Soltron's high-pressure Shark bed, complete with cozy mattress, or Ergoline's Sundash, a standup booth that allows patrons to tan while practicing marching-band routines.
Exquisite Threading's eyebrow-fashioning operation is led by a team of experienced threaders plying the ancient depilatory art in a soothing environment. Brow bearers seeking a refined look recline in the studio's comfy chairs as expert weavers adroitly lasso loitering hairs, expelling them at the root. A natural and chemical-free treatment, threading spares patrons much of the discomfort, swelling, and redness of waxing.
Brenda Miller, licensed aesthetician and owner of Face West Skin Care, uses only glo therapeutics skincare products during her facial treatments. She has pledged allegiance to this brand due to its potent ingredients and thoughtful omission of parabens, dyes, and superglue. In addition to classic European facials, peels, and microdermabrasion treatments, Brenda also offers microcurrent facelifts, LED light therapy, and waxing.
Sarah Gordon believes in the mind-body connection. To that end, the licensed aesthetician and reiki master uses both Eastern and Western techniques to help clients look and feel better at Wauwatosa Wellness Spa. She also draws on her medical background, including her training under a prestigious plastic surgeon. Sarah and her staff offer facials and more advanced aesthetic treatments, such as chemical peels and exfoliating dermaplaning treatments. Reiki and massage therapy are available here, too?a testament to Sarah's belief that inner and outer beauty are connected, much like daily naps and happiness.
Lynn Duncan is a proud perfectionist. “In this business, I’d have it no other way,” she says. At Lynn Duncan Permanent Cosmetics, the multicertified practitioner makes sure her clients' makeup is flawless—and permanent. She also offers microdermabrasion, teeth whitening, and eyelash extensions.
To call The Body Shop a mere skin and body care store is to miss half of what makes it special. Late founder Dame Anita Roddick was a pioneer for ethical business practices; upon opening her first store in Brighton, England, in 1976, she developed company values such as "Defend Human Rights" and "Protect The Planet." She somehow balanced principles and profit, partnering in global campaigns with UNICEF, Greenpeace, Amnesty International, and the United Nations, all while ultimately expanding her brand into 2,500 locations in over 60 international markets. After her death in 2007, then-British Prime Minister Gordon Brown said, ?She campaigned for green issues for many years before it became fashionable to do so and inspired millions to the cause by bringing sustainable products to a mass market. . . . She was an inspiration.?
Indeed, the Body Shop exhibits an eco-friendliness and social consciousness that's hard to come by in a company of its size. Its products have been fair-trade since 1987, and its Against Animal Testing movement led to an EU-wide ban of animal testing of cosmetics. The products are made from ingredients harvested from around the world: shea butter from Ghana goes into body scrubs and butters, and Indian artisans craft wooden massagers and tote bags that are screenprinted by hand. But all that isn't to say the company's production practices overshadow its final products. Skincare treatments such as the brand?s iconic body butters, facial products, and gift collections often appear in Allure, Marie Claire, Lucky, Seventeen and other national publications.