Norm White has more than 25 years of bicycle-industry experience under his spandex waistline, and puts his know-how to work at Daytona Bicycle Center, which he cofounded with his wife, Carla. The Whites outfit cyclists with an array of bikes for all riding styles and maintain the shop's inventory with comprehensive repair and maintenance services. Pedal-powered contraptions produced by Trek conquer roads, races, and mountain trails, and accommodate riders of all experience levels and ages. Before making a purchase, clients can take bikes for a spin to make sure that the saddle is comfortable, the gears change smoothly, and the wheels stay on. Each new bike comes with a free tune-up, and subsequent maintenance packages can be purchased for everything from basic adjustments and cleanings to complete disassembly. The shop also dispenses high-quality parts and biking apparel, such as shoes, gloves, and robotic legs that pedal for the biker.