Even with his 13 years of salon experience and training from Vidal Sassoon, Aveda, and Paul Mitchell, it still came as a surprise to Michael S. Krempel, owner and lead stylist at Michael Urban Hair Studio, to get a call from MTV. The producers of MTV's Made had selected a local teen to appear in the show and chose Krempel's salon to give him a makeover to build his confidence as a hip-hop dancer.
In addition to boosting self-esteem on television, Krempel and his staff of stylists give clients confidence-inspiring looks with cuts, colors, and Marcia Teixeira Brazilian keratin hair treatments. Patrons slip into cherry-red styling chairs amid shelves brimming with products from Keune, Mixture, and Kevin Murphy as well as Featherlock feather hair extensions. Those notes of red carry over onto artwork flecked with crimson and cabinets the color of a rebellious bull’s ear piercing.