In the late 1920s, the Great Depression was rendering most Americans professionally and financially paralyzed. But in a small California kitchen, Merle Norman was putting a plan in motion to formulate her own skincare products and share them with family and friends. She truly believed in her formulas, knowing that by getting them on as many faces as possible, she would develop a following of customers. She was right—within a few years she and her nephew were opening their first studio in Santa Monica, and they eventually unveiled a series of independently operated stores that enabled women to take ownership during a time of gender-based limitations such as men-only restrooms.
Today, in approximately 2,000 stores across three countries, the three basic principles of Merle's original vision still apply. Each studio is independently owned and fosters an in-depth knowledge of the company's own line of makeup and skincare products. Just as Merle shared her creations with close friends and sallow mannequins more than 80 years ago, today's aestheticians embody the business's "try before you buy" philosophy. A menu of complimentary studio services—from foundation checks to express facials—allows patrons to sample the lauded brand before committing to the purchase of products or full spa treatments.
Friends don't let friends into public spaces with evident tension and unkempt hands and feet. Help the people you care most about return to a state of mental bliss and general kemptness. Nail Addiction's manicure and basic pedicure lead every digit, from pinkie to fingeris maximus, on a journey of warm soakings, nail and cuticle trimming, lotion and oil slathering, and polishing. Choose a French manicure or pedicure without extra cost or trans-Atlantic-flight jetlag.
Owner Melissa Gilbert helms a professional staff of trained stylists that crafts new hairstyles, revitalizes hair color, and removes unwanted facial fuzz with waxing treatments. Each service begins with a consultation, during which the stylist can assess each client?s cut and make recommendations based on hair and skin type, condition of strands, and the color of their foulmouthed parrot sidekick. Aiding in complete care is the studio's stock of products from popular brands such as Redken, Entity Beauty, and Glow Therapeutic. Studio M accommodates all species of hair, as stylists are trained to deal with all hair types, including long, curly, and invisible.
Studio M?s aestheticians are also trained to deal with all types of skin. They reduce the affects of aging, including hyperpigmentation and fine lines, with vitamin C facials, and they target acne and clogged pores with purifying deep pore facials that rely on a medicated treatment and amino mask. The skin savants even custom blend their facials to tackle a client?s specific skincare needs. In addition to cosseting faces during facials, the aestheticians pamper hands, arms, and feet with massages using heated mitts still warm after extracting a pie from the oven.
The stylists at J Nicole's Day Spa & Salon merge fashion-forward designs with cutting-edge techniques. The promise of on-trend styles isn't just an fancy promise; since they work at one of Oribe's signature salons, these highly-trained stylists receive some of the most rigorous continuing education training in the business.
That same dedication to professional excellence extends to the spa's aestheticians. Armed with Obagi products, they perform the facials and skincare services required to maintain a healthy complexion. Aestheticians at this medically certified day spa pay special attention to long-term skin health, and make each treatment as relaxing as possible.
In addition to hair and skin services, J Nicole's Day Spa & Salon also offers clients the chance to relax tense muscles with soothing massage therapy. Versed in modalities including Swedish, deep-tissue, and hot stone massage, the spa's therapists keep circulation up and stress down with the professional bodywork treatments. Other services offered by the spa and salon include make-up application, waxing, hair extensions, and hair cut and color services.
At Permanent Make Up and Skin Rejuvenation, located inside Gahanna Skin Care, skilled nail and laser technicians specialize in permanent makeup?a tattoo-like procedure that implants organic pigments strategically onto the skin. Using that technique, technicians are able to impart smudge-proof, water-proof, and pie-fight-proof eyeliner and lip liner, fill-in sparse brows, or even add a beauty mark to her clients' faces. To ensure the results match clients' expectations, the staff administers a careful consultation to determine if the treatment is a good fit and also customizes each pigment for a natural, flattering effect.
Hope Hair Spa's stylists get folks back on their game with a full array of haircare services. Along with cuts, color, and styles, the pampering extends to hands and feet. Gel manicures keep nails chip-free and polished for weeks on end, but the crown-jewel in the spa's nail care line is the waterless pedicure. In addition to pamper feet without risking upsetting Poseidon, the process cuts down on waste by using steamed towels wrapped around the feet. Once feet are feeling soft and refreshed, the nail specialist shapes nails and cuticles, exfoliates with a sugar scrub, and massages feet before applying nail polish.