In the late 1970s, career educators Eileen and Raymond Huntington opened the first Huntington Learning Center in Oradell, New Jersey. Their goal was to take an individualized approach to education, adjusting instructional tactics according to each student's set of needs. Their success in helping K–12 students prepare for exams and improve grades and study skills quickly spawned franchises across New York, New Jersey, and elsewhere.
Today, the certified Huntington tutoring staff uses testing and rubrics for assessing each child's skills, academic needs, and potential for growth. The teachers even note the student's behavior in different testing and academic situations to craft a methodology sensitive to each child's learning style. Teachers also adhere to the company's code of ethics, which stresses professionalism and confidentiality and encourages pupils to improve their grades honestly through dedicated study rather than shortcuts.