After Jerry Rhodes graduated from Charlotte Barber College in 1967, he perfected his skills until he became a platform artist for the North Carolina Board of Barber Examiners, and then opened his own salon to share his gift for classic grooming with others. Today, Jerry draws on 41 years of experience to direct a staff of stylists as they sculpt men's and women's cuts. The stylists can design flattering everyday styles, or doll up their clients with custom 'dos and makeup for photo shoots and special occasions. To help clients maintain their salon-fresh style, Jerry keeps his shelves stocked with professional products by Neuma, Kenra, and Morrocan Oil..
The trend-savvy stylists at Town Center Salon doll up ‘dos with Keune, Joico, and Paul Mitchell products¬¬ during a full gamut of hair-tending services. Silhouettes transform as seasoned tress techs slice away dead-end strands before sculpting a symmetrical or cross-dimensional shape. Clients in need of a chromatic upgrade can have a colorist adjust head hues with a full color treatments. Alternately, Rejuvenal Brazilian keratin treatments infuse the hair with protein-rich keratin to repair flaws and tame unruly frizz. Following application, a precisely formulated chemical cocktail subdues hair to semi-permanently straighten its structure at the compound level, leaving locks with a diamondesque luster.
In the late 1920s, the Great Depression was rendering most Americans professionally and financially paralyzed. But in a small California kitchen, Merle Nethercutt Norman was putting a plan in motion to formulate her own skincare products and share them with family and friends. She truly believed in her formulas, knowing that by getting them on as many faces as possible, she would develop a following of customers. She was right?within a few years she and her nephew were opening their first studio in Santa Monica, and they eventually unveiled a series of independently operated stores that enabled women to take ownership during a time of gender-based limitations such as men-only restrooms.
Today, in approximately 2,000 stores across three countries, the three basic principles of Merle's original vision still apply. Each studio is independently owned and fosters an in-depth knowledge of the company's own line of makeup and skincare products. Just as Merle shared her creations with close friends and sallow mannequins more than 80 years ago, today's aestheticians embody the business's "try before you buy" philosophy. A menu of complimentary studio services?from foundation checks to express facials?allows patrons to sample the lauded brand before committing to the purchase of products or full spa treatments.
Armed with chocolate wax for sensitive skin, Curl Up & Dye Salon and Spa’s licensed aestheticians efficiently eradicate hairs to keep skin smooth and clean. Professional de-fuzzers transform Bert brows into beautiful eye awnings by applying eyebrow waxes with clinical precision, curtail hair’s expansionist policies with bikini waxes, or remove all traces of hair in the bikini region with a Brazilian wax. After the 15- to 30-minute waxing session concludes, newly sleek skins can face the summer without worrying about burgeoning brow-hairs pushing the sunglasses right off their face.
Part salon and spa, part boutique, and part wellness center, Divine Appointment Salon-Spa-Wellness helps transform its clients inside and out. The staff comprises beauty and wellness consultants, and they each bring their own vision to their respective fields. Hairstylists specialize in both classic and trendy cutting and styling; skincare specialists offer treatments that help minimize blemishes and render surfaces smoother. Other services include body scrubs, tanning, and nail care.
Within the cream and burgundy oasis that is Euphoria Body Salon, a team of beautifiers with more than 50 years of combined experience get to work primping, pampering, and painting. Nail technicians administer mani-pedis decadent enough to warrant names like "whipped strawberry," handing each client a glass of bubbly before massaging hands and slicking them with polish. Dermaplane facials resurface tired fa?ades, and hairstylists cut and color the coifs of women, men, and children.