Shannon Long's path to the American dream went in the opposite direction than that of most people. While many work in retail to support their dreams of becoming artists, Shannon molded clay over steel substructures, sculpting half-scale abstract figurative art while dreaming about starting a fly-fishing business. As a boy growing up in popular Lake Havasu, he frequented a small Western-themed shop where the owner was always chatting with customers who shared his fascination with the independent spirit of the American West. In a turn of serendipity, Shannon got married and happily followed his wife to her native Colorado. Sometime after, he opened the fly-fishing shop he had always dreamed of, and found himself becoming the shopkeeper chatting with and educating customers in their shared interests.
Today, Shannon oversees a guide service manned by a staff of veteran fly-fishing experts. On full-day and half-day fly-fishing trips, guides lead anglers for the grand slam: rainbow trout, cutthroat trout, brown trout, and brook trout all caught in a single trip. The Rocky Mountain landscapes surround fishermen in dramatic scenery, including towering pine trees, giant red rocks, and bright-blue skies as the sounds of colliding bighorn sheep occasionally ring out over the water. In addition to guided trips, the staff also leads classes, including courses designed for women and families, that cater to both beginner and advanced anglers.
Indulge Wine School's staff of educators, such as Kris in Jacksonville, a wine expert and blogger, expands wine knowledge with ease, having turned the revelry-steeped tassels of nearly 3,000 graduates. Classes of 12–20 take place in venues throughout the United States, as students swirl and sip their study materials and nibble complimentary appetizers. Every class ends with a Q&A session, during which potation professors shine a light on oenophilic mysteries including tannin content and regional differences. Afterward, students continue to ferment knowledge at home with a complimentary electronic copy of Indulge's book A Fun and Informative Introduction to the Wonderful World of Wine, a food-and-wine-pairing chart, and a top-10 list of wine-buying tips.